Global Leadership in a Dynamic

& Evolving Region:

Molinas @ The Coca-Cola
Company

TERM 3 | ORD | GROUP 2 SUBMITTED TO:

21072 – B Manu
Dr. Nilanjan Sengupta
21073 – Chakka Varun
Professor
21074 – Collins Rony Gergon
SDMIMD, Mysore
21075 – Diya Hallikerimath
21076 – Fathima Hanan V. P.
21077 – Guru Pranesh S.
21079 – Jagruti Bhatia
 CASE SUMMARY

Decision to combine Caucasus and Central Asian region with Turkey business unit

The goal was to increase profit by increasing productivity and scaling the business

In the General meeting, different employees had different opinions

Current leadership team in Turkey

Challenge- How to setup combined business without compromising growth

 LEADERSHIP OF MOLINAS

Transformational leader

Extraversion
Conscientiousness
Openness
Emotional intelligence
Inquisitive
 ISSUES FACED

Maintain consistency in performance

Cultural difference between Turkey and Central Asia

Homogeneity in the senior management team

Allocation of Molinas’ senior team’s responsibilities across

functions.
 QUESTION?

Should Molinas centralize,

decentralize or come up with a
mixture of both?
 PROS OF CENTRALIZATION STRATEGY

1. Coordination of activities.
2. Better handling of uncertainties.
3. Integration of resources and better efficiency.
4. Uniformity and standardization possible.
 CONS OF CENTRALIZATION STRATEGY

1. High dependency on head office.

2. High level of bureaucracy.
3. Delayed decision making.
4. Lack of involvement of other employees.
5. Customers are even more distant.
 PROS OF DECENTRALIZED STRATEGY

1. Power is divided.
2. Quicker decision making.
3. Employee engagement is better.
4. Better understanding of the local market.
5. Customers are closer.
 CONS OF DECENTRALIZED STRATEGY

1. Standardization cannot be achieved.

2. High level of resource required.
3. High level of capital required.
RECOMMENDATION – OPTING THE HYBRID MODEL

Centralize:
1. Strategic decision-making.
2. Human Resource functions.

De-Centralize:
1. Marketing and Production operations.
2. Finance department.
 CONCLUSION & LEARNINGS

Leadership plays an important role in the growth

of the company.

Transformational leadership is the way to go

forward.
THANK YOU