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  • Group 14 Shivam J FM

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    Shivam Jaiswal
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    The document presents a business plan for a new restaurant called Royal Biryani. The mission is to exceed customer expectations through high quality food and excellent service. The objective is to create a friendly atmosphere and premium customer service while offering quality products. A SWOT analysis identifies strengths such as quality food and location, weaknesses such as lack of healthy options, opportunities such as expansion and threats such as new competition. The business model focuses on customer service, staff management, and marketing. Market analysis shows potential in the Mumbai restaurant industry. The financial model outlines the budget.

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    The document presents a business plan for a new restaurant called Royal Biryani. The mission is to exceed customer expectations through high quality food and excellent service. The objective is to create a friendly atmosphere and premium customer service while offering quality products. A SWOT analysis identifies strengths such as quality food and location, weaknesses such as lack of healthy options, opportunities such as expansion and threats such as new competition. The business model focuses on customer service, staff management, and marketing. Market analysis shows potential in the Mumbai restaurant industry. The financial model outlines the budget.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    16 views7 pages

    Group 14 Shivam J FM

    Uploaded by

    Shivam Jaiswal
    The document presents a business plan for a new restaurant called Royal Biryani. The mission is to exceed customer expectations through high quality food and excellent service. The objective is to create a friendly atmosphere and premium customer service while offering quality products. A SWOT analysis identifies strengths such as quality food and location, weaknesses such as lack of healthy options, opportunities such as expansion and threats such as new competition. The business model focuses on customer service, staff management, and marketing. Market analysis shows potential in the Mumbai restaurant industry. The financial model outlines the budget.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 7

    Royal

    Biryani

    Presented by-

    Group 14:
    Shivam Jaiswal - 24
    Karan Walmiki - 21
    Jahnavi Dharurkar - 56
    Alveena Kokadan - 46
    MISSION & VISION

    The mission will be to exceed the


    customers' expectations in every
    sense by providing ambiance for
    every sensory perception. The
    atmosphere and food will please the
    customers hearing, taste, smell, touch
    and sight, and provide an exciting
    creative environment. The employees
    will be trained with exceptional
    customer service and will be
    empowered to make decisions based
    on the business philosophies.
    ​
    OBJECTIV
    E
    Start-up

    Friendly atmosphere

    Premium service

    Quality products
    SWOT Analysis
    S W O T

    S W O T
    STRENGTHS WEAKNESS THREATS
    OPPORTUNITIES
    • Quality Product • Expansion • Change in
    • Absence of Legislation
    • Location Healthy Foods
    • Food Items for Every • High Growth • Political
    Age Group Model Interference
    • Prices • New Entrance
    • Customer Centric
    Approach • Tie Ups with • Rise of New
    • High level of Delivery partner Models
    Hospitality • Change in
    • Loyal Customer. • Different Cousins Operations.
    BUSINESS MODEL
    TARGET
    AUDIENCE
    ANALYSIS

    CUSTOMER
    SERVICE

    STAFF
    MANAGEMENT

    RESTAURANT
    MARKETING
    MARKET ANALYSIS

    ₹40,880 ₹423,000
    CRORE CRORE
    (30-35% )

    MARKET SIZE OF MARKET SIZE OF


    10.5 %
    MUMBAI INDIAN CAGR
    RESTAURANT
    RESTAURANT
    INDUSTRY
    INDUSTRY

    EXPECTED
    GROWTH IN
    ORGANIZED
    ₹26,601 4.28 SECTORS
    CRORE LAKH
    (65-70%.) PEOPLE

    UNORGANIZED CREATING
    SEGMENT EMPLOYMENT
    ACCOUNTS
    FINANCIAL
    MODEL

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