What is EVENT MANAGMENT

• Event management is the application of project management to the creation and

development of small and/or large-scale personal or corporate events such
as festivals, conferences, ceremonies, weddings, formal parties, concerts,
or conventions. It involves studying the brand, identifying its target audience,
devising the event concept, and coordinating the technical aspects be

"The co-ordination, planning, organizing and execution of an event"

 What Does an Event management
Company Do Exactly?

• Event management companies can help you organize a number of different special events that
your organization may be interested in hosting.
• For eg- Ceremonies, celebrations, product launches and product presentations, workshops,
company inaugurations, conferences and events where you invite the public.
 What Does an Event management
Company Do Exactly?

• You can ask the event management company to help you set up special meetings that your
employees and/or business partners may need to attend.

• An event management company can also assist in setting up trade congresses to publicize your
line of work and any products or services that go with your company profile.

• A good events company will listen closely to what you expect from them
 The 5 C’s of Event Management
• Event management is one of the most thrilling careers available. The average event
planner is a busybody in charge of creating a great experience for attendees.

2. Coordinati
1. Concept on 3. Control

4. Culminatio
5. Closeout
n
 The 5 C’s of Event Management
1. Concept-
The first step for planning a successful event is the event concept. Think about what the event will be
held for. One of the best ways is to think about the greatest concerts ever held. Even if your event is
not a concert, this gives you an idea of how you want your event to make attendees feel.
2. Coordination-
We hope you know how to properly plan a schedule. The next step once you’ve conceptualized your
event is to coordinate it.
This will include coming up with a theme or general idea for the event. Once you find a theme, you
will have a better idea for the venue, decorations (if appropriate), and any additional needs for the
event – whether it is hiring a speaker, using audio/visual equipment, etc.
3. Control
• This is one of the most overlooked and often neglected stages of event management. This
is best managed if you do a run-through of the event.
4. Culmination
• This is the ‘D-Day’ so to speak. This is when the event takes place. On this day, you and
your team need to be on top of everything.

5. Closeout
• Once the event successfully ends, there is still work to be done. You want to make sure that
all payments and termination of contracts with the vendors, caterers, speakers, etc. are
completed.