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Start-Ups &

Entrepreneurship
Introduction
• A Start-Up is a young company that is beginning to grow and develop,
is in first stages of operation & is usually financed by an individual or
group of individuals.

• A Start-Up is a young company that searches for an unknown business


model in order to disrupt existing markets or create new ones.

• A Start-Up is defined as an entity that is headquartered in India, which


has opened less than 10 years ago & has an annual turnover of less
than 100 Crores
Start Up Ecosystem in India
• A startup ecosystem is formed by people, startups in their various stages and various
types of organizations in a location (physical or virtual), interacting as a system to create
and scale new startup companies.

• India has the second largest start-up ecosystem in the world ; expected to witness YoY
growth of 10-12%

• More than 20,000 start-ups in India, around 10,000 of these are technology led start-ups.

• 1400 new tech start-ups were born in 2016 alone, implying there are 3-4 tech start-ups
born everyday
Growth Drivers for Start-Ups in India
• Cost of doing business
• Proximity to customers/ vendors
• Size of domestic market
• 7 Million College Graduates per year; 55% of youth prefer working in
start-ups over corporates (as per a youth of the nation survey of 150K
young Indians) Median age of founders :31 Years
• Second largest consumer internet market in the world (overtaking
China) with 462 mn internet users ; 80% of these are mobile based.
Some Challenges
• 90% Indian Start-Ups fail within 5 Years of conception

• Number of IT Start-ups in the country has slumped to 800 in the first


nine months of 2017 from over 6000 in all of 2016

• India was among the bottom most countries in terms of global


innovation according to a global study.
Some Successful Start-Ups (Global)
• Airbnb
• Uber
• Yelp
• Fandango
• Expedia
• Spotify
• And many others
Some less known Successful Start-Ups
(Global)
• Zume food production known for its Robot made Pizza’s

• Ritual-Social Ordering App

• Databricks-helps companies analyse their performance through it’s


analytics

• Aurora- was founded by former employees of Google, Uber & Tesla-


Self driving vehicles
Some Successful Indian Start-Ups
• Zomato
• Ola Cabs
• Flipkart
• RedBus
• PayTm
• Mobikwik
• Shuttl
• OYO Rooms
• And Many others

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