Professional Documents
Culture Documents
V. Cognitive Perspectiv E: Dungca, Marah T
V. Cognitive Perspectiv E: Dungca, Marah T
V. Cognitive Perspectiv E: Dungca, Marah T
COGNITIVE
PERSPECTIV
E
DUNGCA, MARAH T.
V. COGNITIVE PERSPECTIVE
01 02 03 04
encodin
storage retrieval
g
THREE TYPES OF ENCODING
● SEMANTIC ENCODING
The encoding of words and their meaning is known as semantic encoding. It was
first demonstrated by William Bousfield (1935) in an experiment in which he
asked people to memorize words.
● VISUAL ENCODING
Visual encoding is the encoding of images
● ACOUSTING ENCODING
Acoustic encoding is the encoding of sounds, words in particular
Some years ago, psychologists Fergus Craik and Endel Tulving (1975)
conducted a series of experiments to find out. Participants were given words
along with questions about them. The questions required the participants to
process the words at one of the three levels. The visual processing questions
included such things as asking the participants about the font of the letters. The
acoustic processing questions asked the participants about the sound or rhyming
of the words, and the semantic processing questions asked the participants
about the meaning of the words. After participants were presented with the
words and questions, they were given an unexpected recall or recognition task.
STORAGE
Once the information has been encoded, we have to retain it somehow. Our
brains take the encoded information and place it in storage. Storage is the
creation of a permanent record of information.
For a memory to go into storage (i.e., long-term memory), it has to pass through
three distinct stages: Sensory Memory, Short-Term Memory, and finally, Long-
Term Memory. These stages were first proposed by Richard Atkinson and
Richard Shiffrin (1968). Their model of human memory, called Atkinson-Shiffrin
(A-S) or three-box model, is based on the belief that we process memories in the
same way that a computer processes information.
RETRIEVAL
The act of getting information out of memory storage and back into conscious
awareness is known as retrieval.
There are three ways to retrieve information from long-term memory storage
systems: recall, recognition, and relearning. Recall is what we most often think
about when we talk about memory retrieval: it means you can access
information without cues.
During middle childhood and adolescence, young people can learn and
remember more due to improvements in the way they attend to and store
information. As people learn more about the world, they develop more
categories for concepts and learn more efficient strategies for storing and
retrieving information. One significant reason is that they continue to have
more experiences on which to tie new information. In other words,
their knowledge base, knowledge in particular areas that makes learning new
information easier, expands (Berger, 2014).
COGNITIVE CONTROL
Intuitive thought is easier and more commonly used in everyday life. It is also
more commonly used by children and teens than by adults (Klaczynski, 2001).
The quickness of adolescent thought, along with the maturation of the limbic
system, may make teens more prone to emotional, intuitive thinking than adults.
CRITICAL THINKING
Critical thinking, or a detailed examination of beliefs, courses of action, and
evidence, involves teaching children how to think. The purpose of critical thinking
is to evaluate information in ways that help us make informed decisions. Critical
thinking involves better understanding a problem through gathering, evaluating,
and selecting information, and also by considering many possible solutions.
Ennis (1987) identified several skills useful in critical thinking. These include
analyzing arguments, clarifying information, judging the credibility of a source,
making value judgments, and deciding on an action. Metacognition is essential to
critical thinking because it allows us to reflect on the information as we make
decisions.
METACOGNITION
You can define factual knowledge simply as the terminologies, specific details, and
basic elements within any domain. This is the information that can and must be
learned through exposure, repetition, and commitment to memory. Luckily, since
our memories are not the best places to store facts, we can help ourselves by
knowing where to access factual knowledge when we need it (i.e. where to find
the information in our books, online, our notebooks or journals, or asking that
person who you know knows it!).
CONCEPTUAL KNOWLEDGE
This knowledge type is critical for success in goal attainment because it puts the
“what” into action through the “how” process. Procedural knowledge can be
understood as knowledge of (1) subject-specific skills and algorithms, (2) subject-
specific techniques and methods, and (3) criteria for deciding when to use the right
procedures.
Many times, we see others performing wonderfully, and we ask ourselves: How do
they do it?
METACOGNITIVE KNOWLEDGE
For example, if you are meeting a client who shares vastly different cultural values
and ways of knowing than you, then it behooves you to be paying attention to
contextual clues.
03
STAGES OF
INFORMATION
PROCESSING
SENSORY MEMORY
In the Atkinson-Shiffrin model, stimuli from the environment are processed first
in sensory memory: storage of brief sensory events, such as sights, sounds, and
tastes. It is very brief storage, essentially long enough for the brain to register and
start processing the information. Sensory memory can hold visual information for
about half of a second and auditory information for a few seconds.
Unlike other cognitive processes, it seems that sensory memory does not change
from infancy (Siegler, 1998). However, without the ability to encode the
information, it fades from sensory memory quickly (Papalia et al., 2008). As
children and adolescence become more capable of encoding, they can take more
advantage of the information available to them in the sensory memory.
SENSORY MEMORY
SHORT-TERM (WORKING) MEMORY
Short-term memory is also called working memory because this is the system
where the “work” of memory happens. If you are retrieving information from your
long-term memory, you are moving it into your working memory, where you can
think about that information.
Some studies have also shown that more intensive training of working memory
strategies, such as chunking, aid in improving the capacity of working memory in
children with poor working memory (Alloway, Bibile, & Lau, 2013).
LONG TERM MEMORY
Long-term memory (LTM) is the continuous storage of information. Unlike short-
term memory, the storage capacity of LTM has no real limits. It encompasses all the
things you can remember what happened more than just a few minutes ago to all
of the things that you can remember what happened days, weeks, and years ago.
Long-term memory is divided into two types: explicit and implicit Understanding
the different types is important because a person’s age or particular types of brain
trauma or disorders can leave certain types of LTM intact while having disastrous
consequences for other types.
EXPLICIT MEMORIES AND IMPLICIT MEMORIES
Explicit memories, also called declarative memories, are those we consciously try
to remember and recall. For example, if you are studying for your chemistry exam,
the material you are learning will be part of your explicit memory.