The ADDIE Instructional

Design Model

by Fayaz Ali Shah

The ADDIE instructional design model is
possibly the best-known instructional
design model.
Analyze

Design

Develop

Implement

Evaluate
 The ADDIE model refers to Analyze,
Design, Develop, Implement and Evaluate.

Furthermore, provides a step-by-step

process that helps instructional designers
plan and create training programs with a
framework in order to make sure that their
instructional products are effective and that
their processes are as efficient as they can
possibly be.
 ADDIE Model Diagram

ANALYSE

IMPLEMENT EVALUATE DESIGN

DEVELOP

4
 Analyze
to determine whether training is necessary. It involves
three kinds of analysis:

• Organizational analysis
• Person analysis
• Task analysis
• Organizational analysis (need assessment)
Involves determining the organization need for
training and appropriateness of training
according to:
• organization's strategy
• resources availability for training (Finance,
Human. Physical)
• support of managers and peers for training
• Person analysis
Identifying who needs training
and employees’ readiness for training.

• Task analysis
Identifies the important tasks, knowledge, skill
and behaviors that need to be emphasized in
training program
 Design
• This phase insures the systematic development of
the training program. This process is driven by the
products of the analysis phase and ends in a model
or blueprint of the training process for future
development. It involves:
• Learning objectives
• Performance test
• Learning steps (performance steps)
• Entry behaviors
• Structure and sequence the instructional outline
• Learning objectives
tell what tasks the learners will be able to perform
after they finish the learning process

• Performance test
tells how well the tasks must be met.
• Learning steps (performance steps)
tell how to perform the tasks

• Entry behaviors
describe what the learners must know before
entering the training process.
• Structure and sequence the instructional outline
finally, the learning objectives are sequenced and
structured in an orderly fashion to provide the best
opportunity for learning to occur.
 Development
This phase elaborates and builds on the Learning
Objectives and Learning Steps that were produced in
the design phase.

It basically fleshes all previous learning gained in the

prior two phases (Analysis and Design) into a
completed learning platform
• Key activities in Development Phase:

• List Learner Activities

• Choose Delivery System
• Review Existing Material
• Develop Instruction
• Synthesize
• Validate Instruction
 Implement
• To some, this may sound like the easy part, but it is
actually the hardest part of the system. Good trainers
can make a poorly designed program work well and a
well designed program work great... bad trainers can
make neither work.
 Evaluation
• Evaluation is the systematic determination of merit,
worth, and significance of a learning or training
process by using criteria against a set of standards.
The evaluation phase is ongoing throughout the ISD
process. The primary purpose is to ensure that the
stated goals of the learning process will actually meet
a required business need.
Thus both formative and summative evaluation is
conducted.
One Evaluation Model:
Kirkpatrick
Level 4: Does doing it matter? Does it
advance strategy?
Level 3: Are they doing it consistently
and appropriately?

Level 2: Can they do it? Can they

show new skills and abilities?
Level 1: Did they like what was done?
Satisfaction? Use?
Thank you