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SALES

TERRITORIES
Dr. Chetna Priti
“A Sales Territory is a number of
present and potential customers
located within a geographical
area,and assigned to a sales DEFINITION

person,branch or middlemen”
Prof. Stanton and Buskisk.
Process of
devising types
of sales
territories
Aims are –
To know where the sales
persons are located at a specific
time
Routing &
Closer scrutiny and control
Scheduling
Improvement in territory
coverage
Optimising the productive time
Routing is the travel plan or pattern
used by salespersons for making
customer calls in a territory.
Minimising travel time and call
frequencies Routing
Setting up routing plan-no. and
locations of customers,means and
methods of
transportation,topographical factors
Scheduling is the time allocating time
of sales people.
A particular week’s or month’s
scheduling of activities
Times consumed in accounts
Scheduling
contact,waiting and travel time
Buffer time for flexibility
SALES QUOTA
Dr. Chetna Priti
“Sales quota is a quantitative goal
assigned to a specific marketing
unit,such as to a salesman or
territory.” Cundiff & Still. DEFINITION
TYPES OF SALES QUOTA

1. Sales volume quota


◦ Units of goods to be sold
◦ Rupee sales(money
value)
◦ or both
TYPES OF SALES QUOTA

Sales volume quota


derived from
 Past sales
Total Market estimates
TYPES OF SALES QUOTA

2. Financial quota- set to


gain a desired net profit
and control sales
expenditure.Expense
quotas make SR to keep
their expenditure within
reasonable limit.
TYPES OF SALES QUOTA

3.Activity quota
No. of distributors,dealers
called on
No. of new customers
visited
No. of calls for recovery
of dues
TYPES OF SALES QUOTA

3.Activity quota
No. of customers called
on
No. of institutions called
on
TYPES OF SALES QUOTA

3.Combination quotas
and Point System
IMG-1685.jpg
TYPES OF SALES QUOTA

IMG-1685.jpg
Title Lorem Ipsum

LOREM IPSUM DOLOR SIT AMET, NUNC VIVERRA IMPERDIET PELLENTESQUE HABITANT
CONSECTETUER ADIPISCING ENIM. FUSCE EST. VIVAMUS A MORBI TRISTIQUE SENECTUS ET
ELIT. TELLUS. NETUS.

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