INTRODUCTION TO MANAGEMENT:

• MEANING OF MANAGEMENT
• Management is getting the work done through the efforts of others and
effective utilization of human and material resources to achieve the
enterprise objectives
 4 MANAGEMENT FUNCTIONS

• PLANNING :- Defining the organizational purpose and to achieve it

• ORGANIZING :- Arranging and structuring work to accomplish
organizational goals
• LEADING :- Directing the work activities of others
• CONTROLLING :- Monitoring, comparing, and correcting work
performance
MANAGEMENT LEVELS
MANAGEMENT SKILLS

Three basic kinds of skills

Technical Skill – is the ability to use procedures, techniques and knowledge of a

specialized field. Eg. Surgeon, engineers, accountants.

• Human Skill is the ability to work with, understand, and motivate other people
as individuals or in groups.
• Conceptual Skill-is the ability to coordinate and integrate the organization goals
and activities.
NATURE AND SCOPE OF MANAGEMENT
NATURE OF MANAGEMENT

Management—as a systematic process—helps identify a group of people

who carry out particular activities, thereby improving an organization’s
efficiency and effectiveness. Here are the salient features that highlight the
nature of management in businesses.

UNIVERSALITY
• Management is a universal process and is essential for all organizations.
If there is human activity, there is management.
• SOCIAL PROCESS
• The nature of management involves organizing people in groups and
managing them.
PURPOSEFUL
• Management always has an end goal of achieving an
organization’s targets, mission and vision.

INTANGIBLE
• There is no physical proof of the management process. Its
success can be measured by the outcomes of its efforts.

COORDINATION
• Management coordinates all the functions of an organization
by bringing together different teams and departments. Without
coordination, there would be ambiguity and chaos
CREATIVITY
• Management is made up of individual components and is
a composite process. Every independent component
contributes in unique ways.

DYNAMIC FUNCTION
• Management should be dynamic at its core because
businesses are often influenced by economic, social,
political and technological factors.
SCOPE OF MANAGEMENT

FINANCIAL MANAGEMENT
• Every enterprise prioritizes financial management because finances can get extremely tricky
if not managed properly. Effective financial management ensures there are fair returns to
stakeholders, proper estimation of capital requirements and laying down optimal capital.
• MARKETING MANAGEMENT
• The scope of management in marketing extends to planning, organizing, directing and
controlling activities in the marketing department. Identifying customer requirements is
crucial for providing business solutions
PERSONNEL MANAGEMENT
• Personnel management—as the name suggests—deals with personnel or
individuals in a business environment. It includes the recruitment,
transfer, termination, welfare and social security of employees.

PRODUCTION MANAGEMENT
• This type of management refers to the process of creating Utilities. When you convert raw
materials to finished products and oversee this planning and regulation, you’re engaging in
production management. Without production, there isn’t any finished good or service and
without it, organizations can’t generate interests or profits.

OFFICE MANAGEMENT
• This includes controlling and coordinating all office activities to achieve an organization’s
goals and targets.
SIGNIFICANCE OF MANAGEMENT

• Management plays an important role in all around development of

organization as well as nation. In fact, either organization may big or small,
profitable and non-profitable. Every organization needs an effective
management system with a view to achieve its predetermined goals in the
most appropriate way. In the absence of an effective management system any
organization cannot able to achieve its preset goals in the proper way.

• To obtain Pre-determined goals: Management play a significant role in the

attainment of Pre determined goals of an enterprise.
• To minimize cost of Productions: Management is one of the
important means of reducing cost of productions of
organization. In fact, in the absence of establishing efficient
management system any organization cannot able to produce
maximum levels of production with minimum costs because
management creates such an environment in organization where
every employee can take equal initiative and contributes their
hundred percent efforts in the minimization of cost of
productions. Hence, it is clear that management helps to
minimize cost of productions.

• For development of people: Management provides a great

platform for the development of people due to creative function
in nature. In fact, it creates so many things for all around
development of people.