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Organization Development and Change

Chapter Fourteen: Restructuring Organizations

Thomas G. Cummings Christopher G. Worley

Learning Objectives for Chapter Fourteen


To understand the basic principles of technostructural design To understand the three basic structural choices and two advanced structural choices available to organizations To understand the process of downsizing and reengineering
Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-2

Contingencies Influencing Structural Design


Environment Worldwide Operations

Organization Size

Structural Design

Technology
Cummings & Worley, 8e (c)2005 Thomson/South-Western

Organization Goals
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Functional Organization
President

VP Research

VP Operations

VP Human Resources

VP Marketing

VP Finance

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The Functional Form


Advantages
Promotes skill specialization Reduces duplication of scarce resources and uses resources full time Enhances career development for specialists within large departments Facilitates communication and performance because superiors share expertise with their subordinates Exposes specialists to others within same specialty

Disadvantages
Emphasizes routine tasks; encourages short time horizons Fosters parochial perspectives by managers and limits capacity for top-management positions Multiplies interdepartmental dependencies; increases coordination and scheduling difficulties Obscures accountability for overall results
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Cummings & Worley, 8e (c)2005 Thomson/South-Western

The Divisional Organization


Ch ef Execu ve ff ce

Ch ef F nanc al ff ce
D v s on Manage As a VP Hu an Resou ces

VP Resea ch

D v s on Manage No h A e ca VP pe a ons

D v s on Manage Eu ope VP Sales and Ma ke ng

Cummings & Worley, 8e (c)2005 Thomson/South-Western

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The Divisional Form


Advantages
Recognizes interdepartmental interdependencies Fosters an orientation toward overall outcomes and clients Allows diversification and expansion of skills/training Ensures accountability by departmental managers and promotes delegation Heightens departmental cohesion and involvement in work

Disadvantages
May use skills and resource inefficiently Limits career advancement by specialists Impedes specialists exposure to others within same specialties Puts multiple-role demands upon people and creates stress May promote departmental objectives as opposed to overall organizational goals
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Cummings & Worley, 8e (c)2005 Thomson/South-Western

The Matrix Organization


P es den CE VP F nance VP Hu an Resou ces

Sen o VP P og a s

Sen o VP pe a ons

VP Resea ch

VP Eng nee ng

VP Manufac u ng

VP Ma ke ng

P og a Manage A c af P og a Manage Nav ga on Sys e s P og a Manage Space Sys e s

Cummings & Worley, 8e (c)2005 Thomson/South-Western

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The Matrix Structure


Advantages
Makes specialized, functional knowledge available to all projects Use people flexibly Maintains consistency by forcing communication between managers Recognizes and provides mechanisms for dealing with legitimate, multiple sources of power Can adapt to environmental changes
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Disadvantages
Can be difficult to implement Increases role ambiguity, stress, and anxiety Performance is lowered without power balancing between projects and functions Makes inconsistent demands and can promote conflict and short-term crisis orientation May reward political skills over technical skills

Characteristics of Process-Based Structures


y y y y y y y

Processes drive structure Work adds value Teams are fundamental Customers define performance Teams are rewarded for performance Teams are tightly linked to suppliers and customers Team members are well informed and trained
Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-10

The Process-Based Structure


Senior Management Team Chair and Key Support Process Owners

Devel

ew Products Process Process Owner Cross Functional Team Members

Acquiring and Filling ustomer Orders Process Process Owner Cross Functional Team Members
Supporting ustomer Usage Process

Process Owner Cross Functional Team Members


Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-11

The Process-Based Form


Advantages
Focuses resources on customer satisfaction Improves speed and efficiency Adapts to environmental change rapidly Reduces boundaries between departments Increases ability to see total work flow Enhances employee involvement Lowers costs dues to overhead

Disadvantages
Can threaten middle managers and staff specialists Requires changes in command-and-control mindsets Duplicates scarce resources Requires new skills and knowledge to manage lateral relationships and teams May take longer to make decisions in teams Can be ineffective if wrong processes are identified
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Cummings & Worley, 8e (c)2005 Thomson/South-Western

The Network Organization


Designer Organizations Broker Organization Producer Organizations

Supplier Organizations
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Distributor Organizations

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Types of Networks
y Internal Market Network y Vertical Market Network y Intermarket Network y Opportunity Network

Cummings & Worley, 8e (c)2005 Thomson/South-Western

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The Network-Based Form


Advantages
Enables highly flexible and adaptive responses Creates a best of the best firm to focus resources on customer and market needs Each organization can leverage a distinctive competency Permits rapid global response Can produce synergistic results

Disadvantages
Difficulty managing lateral relationships across autonomous organizations Difficulty motivating members to relinquish autonomy to join network Sustaining membership and benefits can be problematic May give partners access to proprietary knowledge and technology
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Cummings & Worley, 8e (c)2005 Thomson/South-Western

The Downsizing Process


Clarify the organizations strategy Assess downsizing options and make relevant choices Implement the changes Address the needs of survivors and those who leave Follow through with growth plans
Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-16

Downsizing Tactics
Tactic
Wor orce e uction

a act istics
y Reduces headcount y Short-term focus y Fosters transition y Changes

E a

y Attrition y Retirement/buyout y Layoffs y Eliminate functions,

Organization organization Redesign y Medium-term focus y Fosters transition & transformation


y Changes culture y Long-term focus y Fosters

layers, products y Merge units y Redesign tasks


y Change

Systemic

transformation

responsibilities y Foster continuous improvement y Downsizing is normal


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Cummings & Worley, 8e (c)2005 Thomson/South-Western

The Reengineering Process


Prepare the organization Specify the organizations strategy and objectives Fundamentally rethink the way work gets done
Identify and analyze core business processes Define performance objectives Design new processes

Restructure the organization around the new business processes.


Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-18

Characteristics of Reengineered Organizations


y Work units change from functional departments to process teams y Jobs change from simple tasks to multidimensional work y Peoples roles change from controlled to empowered y The focus of performance measures and compensation shifts from activities to results. y Organization structures change from hierarchical to flat y Managers change from supervisors to coaches; executives change from scorekeepers to leaders
Cummings & Worley, 8e (c)2005 Thomson/South-Western 14-19

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