COMPLETELY

RANDOMIZED DESIGN
CRD
with equal and unequal number of replication
 Drag & Drop Your
Background Photo Here

Our mission is to become the recognized leader in its target

market for providing healthcare and service tailored to each
patient’s individual needs and expectations in Rochester, NY.

2
COMPLETELY RANDOMIZED DESIGN

● Simplest design to use.

● Design can be used when experimental units are essentially homogeneous.
● Because of the homogeneity requirement, it may be difficult to use this design for field experiments.
● The CRD is best suited for experiments with a small number of treatments.

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ADVANTAGES OF CRD

• 1. Very flexible design (i.e. • 2. Statistical analysis is • 3. Loss of information due to

number of treatments and simple compared to other missing data is small
replicates is only limited by designs. compared to other designs
the available number of due to the larger number of
experimental units). degrees of freedom for the
error source of variation.

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DISADVANTAGES OF CRD

• 1. If experimental units are
not homogeneous and you
fail to minimize this variation
using blocking, there may be
a loss of precision.
• 2. Usually the least efficient • 3. Not suited for large
design unless experimental numbers of treatments
units are homogeneous because a relatively large
amount of experimental
material is needed which
increases the variation.

5
APPLICABILITY / APPROPRIATE USE OF
COMPLETELY RANDOMIZED DESIGN

• 1. Under conditions where • 2. Where a fraction of the • 3. In small experiments

the experimental material is experimental units is likely to where there is a small
homogeneous, i.e., be destroyed or fail to number of degrees of
laboratory, or growth respond freedom.
chamber experiments.

6
 INDUSTRY OUTLOOK

64.4% $124B 40-60% $175,000 3%

Average US Healthcare Average Profit Average Annual Market Growth Per
Population Who Visit Spending Margin Revenue per Doctor Year
their GP Regularly*

Success

7
* According to a Survey
 OUR BIG
IDEA
Our mission is to become the recognized leader in its target
market for providing healthcare and service tailored to each
patient’s individual needs and expectations in Rochester, NY.

8
 THE MARKET
CUSTOMER SEGMENTATION

22% 45% 38% 10% 8%

Pediatrics General Cosmetic Procedures Orthodontics Emergency

Services YR 1 GROWTH YR 2 YR 3

Pediatrics $230,880 10% $253,968 $279,364

General $506,160 8% $546,652 $601,317

Cosmetic Procedures $44,400 10% $48,840 $53,724

Orthodontics $115,440 7% $123,520 $132,166

Emergency $35,520 5% $37,296 $39,160

TOTAL $888,000* $70000 $1,010,276 $1,105,731

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*Based on 1st year projections
OUR SERVICES

Extended Pediatric and Family In-house

Office Hours Medical Services
Mon - Fri: 6:00AM to 9:00PM Lorem ipsum dolor sit amet, consectetur
Sat: 8:00AM-7:00PM adipiscing elit. Etiam aliquet eu mi quis
lacinia. Ut fermentum a magna ut
eleifend.
Specialist
Lorem ipsum dolor sit amet, consectetur
adipiscing elit. Etiam aliquet eu mi quis
lacinia. Ut fermentum a magna ut
eleifend.

Call-in GP Surplus Medical

Consultation Available
Lorem ipsum dolor sit amet, consectetur
adipiscing elit. Etiam aliquet eu mi quis
lacinia. Ut fermentum a magna ut
eleifend.
Supplies
Lorem ipsum dolor sit amet, consectetur
adipiscing elit. Etiam aliquet eu mi quis
lacinia. Ut fermentum a magna ut
eleifend.

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SALES FORECAST
3 YEAR SALES FORECAST

3 YEAR SALES SUMMARY YR1 YR2 YR3

TOTAL SALES $888,000 $1,065,600 $1,278,720

TOTAL COGS $634,824 $666,565 $699,893

NET PROFIT $253,176 $549,600 $578.827

Annual Sales & Gross Profit

$1,400,000
$1,278,720
$1,200,000
$1,065,600
$1,000,000 $888,000
$800,000 $699,893
$634,824 $666,565
$578,827
$600,000
$399,035
$400,000
$253,176
$200,000

$0
YR1 YR2 YR3

TOTAL SALES TOTAL COGS NET PROFIT 11

KEY TIMELINE GOALS TODAY
Short Description
SECOND QUARTER MILESTONES Q1 20YY

05
MILESTONE
Short Description
Q3 20YY

03
MILESTONE
Short Description
Q1 20YY
02
MILESTONE
Short Description
01
MILESTONE Q1 20YY
Short Description
Q1 20YY

W1 W2 W3 W4 W1 W2 W3 W4 W1 W2 W3 W4 W1 W2 W3 W4

May June July August

12
THE TEAM

Mirjam Nilsson Jens Martensson August Berggren

Co-Owner / Specialist Co-Owner / Marketing Surgeon

Ian Karlsson Victoria Nilsson

Sales CFO

13
BUSINESS RATIOS
BUSINESS RATIOS DURING THE PAST 3 YEARS
FINANCIAL RATIOS YR1 YR2 YR3 LIQUIDITY RATIOS YR1 YR2 YR3

PROFIT MARGIN 12.07% 14.95% 17.66% ACID TEST 2.34 3.66 6.67

ASSETS TO LIABILITIES 2.83 4.24 7.44 CASH TO ASSETS 0.83 0.86 0.90

EQUITY TO LIABILITIES 1.83 3.24 6.44

ASSETS TO EQUITY 1.55 1.31 1.16

Success Ratios
20% 7
6
16%
5
12% 4

8% 3
2
4%
1
0% 0
YR1 YR2 YR3
PROFIT MARGIN ACID TEST 14
MAJOR COMPETITORS

Contoso Suites – 10 MILE

Started practicing in 2002. Main market is primarily business executives in
the downtown financial district. Not very competitive on pricing. Standard
business hours from 9:00AM to 5:00PM Mon-Fri.

Fabrikam, Inc.
Started practicing in 2005. Very innovative in technology and service
offerings. Pricing standard to market. Practices pediatrics as well as
general dentistry. Offers a “kids’ corner” for parents.

Lamna Healthcare Company

Chain company. Standard hours. Reviews reveal customer service is
lacking. Main target market is geared towards seniors and office
specializes in dental implants and surgeries.

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FUNDING

21% 39%

Other Investment Debt Investor

$110,000 – 21% $200,000 – 39%

Bank Owner Equity

$100,000 – 20% $100,000 – 20%

20% 20%
16
REQUIRED FUNDING
1%
Initial Lease Payments Lease Deposit
Miscellaneous Costs 3% Medical Equipment
Website Development 8%
24%
2%

28% 20%

Start Up Fees
Administrative Startup 2% Retail Business Insurance
Marketing 4% Software
8%

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18
THANK
YOU
Mirjam Nilsson
SERVICE REPRESENTATIVE

nilsson@example.com

678-555-0100