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Economics For Business: Introduction To The Macroeconomy
Economics For Business: Introduction To The Macroeconomy
Economics For Business: Introduction To The Macroeconomy
Chapter 9
Introduction to the
macroeconomy
Learning Outcomes
Economic Theory
Inflation
AD = C+I+G+NX
Y2 Y1 National output
Shifts in Aggregate Demand
Aggregate demand, inflation and increased government spending.
Inflation
AD2 = C+I+G2+NX
AD1 = C+I+G1+NX
Y1 Y2 National output
Aggregate Supply: Real and Nominal
Prices
• Income elasticity.
• Pricing.
• Managing costs.
• Diversified portfolio.
Business Data Application: Data on Key
Components of Aggregate Demand