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Finance and Investment Toolkit

Overview and Approach

Created by ex-McKinsey, Deloitte &

BCG Consultants, and JP Morgan
Investment Bankers
Content
The Finance and Investment Toolkit was created by ex-McKinsey, Deloitte & BCG Consultants, and JP
Morgan Investment Bankers. It includes 7 components.

Tools

Frameworks
Templates

Toolkit
Support from tier-1 Step-by-step
management consultants tutorials

Best Real-life
practices examples

2
Objectives
The Finance and Investment Toolkit includes frameworks, tools, templates, tutorials, real-life examples, and
best practices to help you:
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
3
In the next slides, you’ll see a small preview of the objectives highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
4
 This Lean Business Case is very
Lean Business Case important, as your CEO and senior
executives may not have time to deep
Project name: dive into more details. It is the first

Project description: section of the business case, but is

often done at the end.

Project Costs Tangible Benefits Net Present Value

$4M $14M $8M

Cash Flow (US $ millions) 9.9 Change Impact

6.9

4.6

1.8

Year 1 Year 2 Year 3 Year 4 Year 5

(5.1)

Intangible Benefits Strategic Alignment High Impact

Insert your own text Insert the strategic objectives that the project is
aligned with

Number of Resources
12

Project Sponsor Project Manager Change Manager

John Doe John Doe John Doe

5
Project Deliverables and Business Outcomes 1
2
Zooming in on Phase I 3

Objectives
• Replace this text with your own text
• Replace this text with your own text
• Replace this text with your own text

Key Business Outcomes Deliverable examples

• Replace this text with your own text
• Replace this text with your own text
• Replace this text with your own text

Key Activities and Milestones

• Replace this text with your own text
• Replace this text with your own text
• Replace this text with your own text
• Replace this text with your own text
Replace these images with
images of your own deliverables
so your stakeholders can better
imagine what will be done.

Key Deliverables
• Replace this text with your own text
• Replace this text with your own text
• Replace this text with your own text

6
Overview
The Excel document “Lean Financial Model” includes 5 Excel sheets where you will have to input
your data, and 2 Excel “output” sheets that will automatically update based on your input

These 2 output sheets will be automatically

Input your data in these 5 Excel sheets
updated based on your input

Project Initial Investment

Project Costs
Project Financials Summary
Additional Revenue Generated
Project Cash Flow Chart
Cost Savings

WACC

7
Timeframe
Description

The most common timeframe to estimate the financial performance of a project is 5 years. Year 0 is the present day. Year 1 represents the first 12
months. Year 2 represents the period between 12 months and 24 months, etc.

8
In the next slides, you’ll see a small preview of the objectives highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
9
Links between the income statement and the cash flow statement

From income statement… … to cash flow statement

Revenue Net income adjusted

Cost of goods sold Depreciation and amortization

Gross profit Deferred income taxes

Operating
Operating expenses Changes in accounts receivable
activities

EBITDA Changes in inventory

Depreciation and amortization Changes in accounts payable

EBIT Changes in accrued liabilities

Interest CAPEX
Investing
Income tax expense Other investing activities activities

Net income(adjusted) Debt

Net income Dividends paid Financing

activities
Dividend payout Equity issuances(buybacks)

Net income after distribution Total change in cash

10
There are 6 categories of financial ratio that can be used to analyze a company’s
performance

1.Efficiency 2.Solvency 3.Liquidity

ratios ratios ratios

4.Profitability 5.Leverage 6.Return on

ratios ratios investment
ratios

11
1.Efficiency ratios are typically used to analyze how well a company uses its
assets and liabilities internally

Ratio1 Formula2 Definition2 Result

Inventory turnover Insert your own text

COGS / Average inventory The length of time it takes a company to sell inventory
ratio

Accounts receivable Sales / Average accounts The length of time it takes a company to collect accounts
Insert your own text
turnover ratio receivable receivable

Accounts payable COGS / Average accounts

The length of time it takes a company to pay its creditors Insert your own text
turnover ratio payable

Asset turnover ratio Sales / Average net assets The efficiency of asset usage within a company Insert your own text

Fixed asset turnover

Sales / Average fixed assets The efficiency of fixed asset usage within a company Insert your own text
ratio

Working capital Sales / Average working How effectively is a company using its working capital
Insert your own text
turnover ratio capital (= current assets – current liabilities) to generate sales

365 / turnover ratio gives you the days outstanding

1

The average equals the value at the beginning of the year + the value at the end of the year divided by 2
2

12
 s
hot
n s
ee
S cr

See below additional screenshots from the Toolkit

Profit & Loss Forecast for small businesses Profit & Loss for large organizations

13
In the next slides, you’ll see a small preview of the objective highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
14
Executive Summary The best practice is to have
between 1 and 2 slides for the
One-Pager Business Plan Executive Summary.

Problem to Solve Mission, Vision,

& Solution and Strategic
Insert your own text Objectives Insert your own text

Market Analysis Competitor

Analysis
Insert your own text Insert your own text
Even though the Executive
Summary is usually done at the
end, it should be placed at the
beginning of your Business Plan.

Customer Marketing
Segments Plan
Insert your own text Insert your own text

Business Financial Capital required:

Structure Plan
Source of capital:
Insert your own text
Revenue streams:
Cost structure:

15
 Significantly below target

Strategy Map Slightly below target

Example of a Strategy Map Meeting target or above target

Perspective Strategic objectives

Increase Increase profit

Decrease cost
revenue
Financial
Increase number Increase revenue Decrease fixed Decrease
of customers per customer cost variable cost

Increase
Become a Sell new
Customer customer
satisfaction
trusted brand products

Understand
Shift to digital Decrease Create new
Internal Process customer
channel delivery time products
segments

Learning Improve Improve

Create a customer- Align the
& employee customer
focused culture organization
satisfaction information
Growth

16
In the next slides, you’ll see a small preview of the objectives highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
17
The problem we are trying to solve is a profitability problem. To solve it,
we need a profitability framework

Entering a new market Introducing a new

Profitability problem M&A problem
problem product problem

“Why has the “Should we enter the “Should we introduce “Should we acquire
company’s profit Chinese market?” this new product X?” company Y?”
decreased by 10%?”

18
Table of Contents

Step 1: Define the situation, complication, and main question to answer

Step 2: Identify the best framework to use to solve the problem
Step 3: Understand how to use the profitability framework
Step 4: Apply the profitability framework to the company
Step 5: Apply the profitability framework to the industry
Step 6: Provide conclusion and recommendations
Best practices
Real-life examples
Templates

19
Objective and description of a profitability framework

The objective of the profitability framework is to highlight the fundamental profit drivers in a
business.

The framework breaks down the problem into smaller pieces to understand the key drivers of the
declining profit.

The framework basically breaks down the profit of a company into this simple equation:

Profit = Revenue – Cost

Then, it breaks down the revenue and the cost of the company into smaller pieces.

The profitability framework is very visual way of seeing what’s wrong.

20
Standard example of a profitability framework

Price per unit

Revenue

# of units sold

Profit
Cost per unit

Variable costs

Units produced
Cost

Fixed costs

21
How to create a profitability framework

1. Choose your first layer to break down the company profit. Most of the time, the first layer will be
“Revenue” and “Cost”

2. Choose your revenue model. For example, it can be:

• Price * Quantity

• # of transactions * Average transaction value

3. Choose your cost structure. For example, it can be:

• Fixed cost + Variable cost

• A value chain-based cost structure (e.g., raw material cost, manufacturing cost, distribution, sales and
marketing cost, and customer service)

4. Deep dive into the most important revenue and cost drivers

22
Table of Contents

Step 1: Define the situation, complication, and main question to answer

Step 2: Identify the best framework to use to solve the problem
Step 3: Understand how to use the profitability framework
Step 4: Apply the profitability framework to the company
Step 5: Apply the profitability framework to the industry
Step 6: Provide conclusion and recommendations
Best practices
Real-life examples
Templates

23
When we apply the profitability problem framework to our problem, we can
notice that the # of units sold is the main driver of the declining profit

Price per unit

$2 (0%)
Revenue

The # of units sold is the main driver of

# of units sold the declining profit

$3M (-10%)
1.5M (-10%)
Company
Profit
Cost per unit $1 (0%)

Variable costs
$1.8M (-10%)
$1M (0%)
Units produced 1M (0%)
Cost

Fixed costs
$1.2M (0%)
$0.2M (0%)

Note: The percentage numbers represent the variation compared to last year.

24
In the next slides, you’ll see a small preview of the objective highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
25
Introduction

A discounted cash flow (DCF) analysis is a valuation method used to estimate the attractiveness of an investment opportunity. DCF
analysis uses future free cash flow projections and discounts them to arrive at a present value estimate, which is used to evaluate the
potential for investment.

You can conduct a DCF analysis by following these 5 steps:

1 Estimate the total unlevered free cash flow using our excel template

2 Calculate the total net present value of the total unlevered free cash flow using our Excel template

3 Calculate the weighted cost of capital using our Excel template

4 Calculate the terminal value with both the EBIDTA and PERPETUITY methods using our Excel template

5 Calculate the DCF total valuation with both the EBIDTA and PERPETUITY methods using our Excel template

26
Step 1 - Estimate the total unlevered free cash flow using our Excel
template

Adjust the actual and projected years.

Taking 3 historical years and 5 projected
Adjust the line items if required, depending years is usually a good trade-off between
on the context of the company being comprehensive and effective

Discounted Cash Flow (DCF) Valuation

In US$ millions
Period ending June 30

Actuals Estimates
2013A 2014A 2015A 2016E 2017E 2018E 2019E 2020E
Unlevered Free Cash Flow
EBIT $3,966 $4,453 $4,952 $5,449 $5,927
Depreciation & Amortization $1,000 $1,000 $1,000 $1,000 $1,000
Deferred Taxes $200 $200 $200 $200 $200
Changes in Working Capital $159 $159 $159 $159 $159
Capital Expenditures ($1,100) ($1,100) ($1,100) ($1,100) ($1,100)
Taxes ($2,560) ($2,874) ($3,196) ($3,517) ($3,826)
Total Unlevered Free Cash Flow $1,666 $1,838 $2,015 $2,191 $2,361

Ideally, all these figures should be pulled from either the

income statement or the balance sheet

27
In the next slides, you’ll see a small preview of the objectives highlighted
below.
1. Get your project approved by the executive committee with our ready-made business case including sections such as "Business opportunity and
suggested solution", "Project objectives, scope, and approach", "Project deliverables and business outcomes", "Strategic alignment", "Dependencies and
constraints ", "Risk assessment and mitigation", "Change impact assessment", "Project costs", "Benefits", "Net present value", and "Key success factors“.
2. Build simple or sophisticated financial models to estimate the financials of your project or new venture: revenue, cost savings, cash flow, net present
value (NPV), return on investment (ROI), internal rate of return (IRR), payback period, weighted average cost of capital(WACC), project capex, profit and loss
(P&L), economic value added (EVA), etc.
3. Build your 3 financial statements using our simple or sophisticated ready-made income statements, cash flow statements, and balance sheets.
4. Build a “3 financial statement” model that links your 3 financial statements together and includes different scenarios.
5. Analyze the 3 financial statements and a company’s performance by leveraging key financial ratios such as efficiency ratios, solvency ratios, liquidity
ratios, profitability ratios, leverage ratios, and return on investment ratios.
6. Create a robust business and financial plan including sections such as “Problem to solve and solution”, “Mission, vision, and strategic objectives”, “Target
market”, “Market analysis”, “Competitor analysis”, “Marketing plan”, “Business structure”, “Profit and loss forecast”, “Cash flow forecast”, and “Balance sheet
forecast”.
7. Identify the key drivers of your profit to easily explain your profit growth or profit decline and act accordingly.
8. Prioritize your initiatives based on impact and effort.
9. Create a monthly budget to monitor the expenses and the revenue of your team or project.
10. Value businesses based on the top 4 valuation methods: Discounted cash flow(DCF) analysis, discounted future earnings analysis, precedent
transaction analysis, and comparable company analysis.
11. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the best share investors of all time such as
Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.
12. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with indicators automatically changing colors when
the price of a share becomes more attractive.
13. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and money during tax time.
14. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly used by hedge funds.
28
1. Define your share investment strategy by leveraging our real-life example based on the thinking of some of the
best share investors of all time such as Warren Buffet, Charlie Munger, Ray Dalio, and Bill Ackman.

A share investment strategy usually includes an overarching goal and a set of guiding principles that will help you improve the quality of your investment
decisions and, as a result, your returns.
See below a real-life example based on the thinking of some of the best share investors of all time such as Warren Buffet, Charlie Munger, Ray Dalio, and Bill
Ackman. Of course, you will need to use some of your own guiding principles based on the specificities of your situation, or the situation of your organization.
However, we highly recommend that you reuse many of the guiding principles presented in our example. We listed 29 guiding principles so you have a long list of
examples that you can reuse, but you don’t need to have so many; for example, a list of 12 guiding principles can do the job perfectly.

Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

29
2. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with
indicators automatically changing color when the price of a share becomes more attractive.

To create this share watchlist, you can simply reuse the Excel sheet below and customize it based on the specificities of your situation, or the situation of your
organization.
Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

30
2. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with
indicators automatically changing color when the price of a share becomes more attractive.

To create this share watchlist, you can simply reuse the Excel sheet below and customize it based on the specificities of your situation, or the situation of your
organization.
Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

2.Name each column

with an indicator that you
want to follow.
1.List in the first column Please note that Excel
the companies or ETF will automatically update
you are considering your table with many
investing in if they reach details such as:
an attractive price.

Then, highlight the

column and click on the
"Data” tab and then on
“Stock”. This will
connect the companies
or ETF with the different
stock exchanges

31
2. Create a share watchlist in 1 Excel sheet linked to the stock market to monitor investing opportunities with
indicators automatically changing color when the price of a share becomes more attractive.

To create this share watchlist, you can simply reuse the Excel sheet below and customize it based on the specificities of your situation, or the situation of your
organization.
Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

3.Enter the relevant 4.To get the formula in all the other
formula in line 2, under lines, you simply need to:
each column’s header. -Highlight the line from B2 till E2
For example, to get the -Copy it
price of the S&P 500 on -Highlight all the other lines
cell C2, you simply need -Paste as a formula
to write “=A2”, then a
drop-down list will
appear with many 5. Then you can create some
potential indicators. conditional formatting to, for
Select the one that says example, automatically highlight all
“Price”: the prices that are down by 20%
or more compared to their “52-
week high”. To do that, you simply
need to:
-Click on Then you
-Click on “Conditional formatting”
-Select “New rule”
-Set up your new rules

You can also click on “Manage

rules” and update the current rule
that we have, which highlights in
green every price that has
dropped by 13% or more

32
3. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and
money during tax time.

Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

33
3. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and
money during tax time.

The purchase price is the price of the share. If your

This column is only used if you make a trade
home currency is different from USD, simply replace
in a different currency than your home
USD with your home currency. The same applies for
currency
the other columns including “USD”

For your foreign currency trades, the

If you make a trade in a different currency
purchase price will be the price of the share
than your home currency, add a note to
multiplied by the exchange rate between your
specify which currency you used.
home currency and foreign currency

34
3. List all your domestic and foreign share trades with our ready-made Excel table, which will save you time and
money during tax time.

Fill in this part only when you sell your position

The total realized profit is:

Realized Capital Gain + Dividend Received - Fees

35
4. Display the true performance of your stock portfolio with a ready-made Excel table commonly used by hedge
funds.

Open the Excel document “Share Investment Strategy and Portfolio_Example” for more details

36
4. Display the true performance of your stock portfolio with a ready-made Excel table commonly used by hedge
funds.

If your home currency is Add the total This column will

Replace this text with your
different than USD, replace number of automatically update once
Add the total cost personal name or your
“USD” with your own shares you you inputted your number
company name
currency currently have of shares and cost

Add your dividend and fees

List in the first column all the companies or ETF which are part of your portfolio. All the other columns will
based on the data inputted in
automatically update
the previous Excel sheet
Then, highlight the column and click on the “Data” tab and then on “Stock”. This will
connect the companies or ETF with the different stock exchanges

37
4. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly
used by hedge funds.

This number has already been The unrealized profit is the unrealized
calculated in a previous sheet capital gain.

38
4. Display the true performance of your stock portfolio with a ready-made Excel table and dashboard commonly
used by hedge funds.

All the charts will automatically update based on the tables previously created

39
 Structure of the Toolkit
The Finance and Investment Toolkit includes 400 PowerPoint slides and 75 Excel sheets categorized into 9
folders that you can download on your device immediately after your purchase.

+
400 editable PowerPoint slides* 75 editable Excel sheets*

1 2 3 4 5 6 7 8 9

Overview and Business Case Financial Statement Business and Profitability Initiative Prioritization Monthly Business Share
Approach and Financial Analysis Financial Plan Problem Matrix Budget Valuation Investment
Model

*Please note that the number of PowerPoint slides and Excel sheets listed is the number of unique slides and sheets. For example, a PowerPoint slide
that has been duplicated to facilitate our clients’ understanding only counts for 1 slide.

40
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price with the Gold Business & Consulting Package

Gold Business & Consulting Package

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Key Benefits of our Business & Consulting Toolkits
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Join the 200,000+ Executives, Consultants & Entrepreneurs already leveraging our
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