The Business Plan

(INCENSE STICKS)

Team Members:
 Avnish Kumar Vaish
 Sachin Sharma
 Shubham Bhardwaj
 What Actually is Our Business Plan?

 To Set Up a Factory/Industry Initially at a small scale for the manufacturing of

Incense sticks, i.e. Dhoopbatti, Agarbatti and Jyotbatti which is commonly used
in India as well as is in Hot Demand in near about 160 countries of World.
 The Central Idea of this Plan is focused on Beggars to be used as the Unskilled
labors as this Business doesn’t require any specific skill.
 Also provide Opportunity to BPL people who hardly manage to arrange their
livelihood on Daily Basis.
 Also Pave a Opportunity to Unemployed Educated People in this field for
Supervision and Marketing Process.
 Aim Of This Business Plan
“Poverty is the worst form of violence.” 
“There are people in the world so hungry that God cannot appear to them except in the
form of bread.”
— Mahatma Gandhi, Indian political and spiritual leader
“When a poor person dies of hunger, it has not happened because God did not take care of
him or her. It has happened because neither you nor I wanted to give that person what he or
she needed.” 
— Mother Teresa, Roman Catholic nun

Remove Hunger And Poverty & Lead India Towards Away

from Poverty and Leading A Prosperous lifestyle of each
Individual.
 Problem Targeted

 India has a large number of Beggars who needs to be taken care.

 As well as There is unemployment which is another major issue.
 Once the Poor section is taken care, Rest the country is going to be Prosperous
and Developed.
 Country needs to Eradicate Poverty.
 160 countries make use of Incense sticks, India being a large producer, still unable
to meet the supplies.
 How to Resolve Problem?

 By Picking Up these Beggars and Providing Them work and make them work
sitting at a place as Unskilled Labors.
 By Picking Up the Unemployed Skilled Labors and Well Educated Employees for
Supervision so that they can get livelihood.
 By setting Up the Business structure and Providing work environment will also
help their children to have Good Quality Education.
 How To Reach the First Customer?

 Religious Places
 Meditational & Retreat Centers
 Spa & Massage Center
 Among Elders & Old Age Population
 Resorts & Hotels
 Red Light Areas
 Counter Selling through Dealers
Minimum Viable Product To Display
 Fund Requirements

 Fixed Capital………………………………………… Rs 30,000

 Working Capital (One Month)……………………. Rs 61,300
 Total Capital Requirement………………………… Rs 91,300
 Current & Proposed Finance

 Initial Investment about 2 lakh Rupees.

 Rest Required Amount Through Bank Loans.
Broad Break Up Of Application Of Fund

Own land area about 500 Sq. Feet.

Equipment and Machinery Chares For Business Set Up:

1. Office furniture & working Table…………………………..Rs 8,000
2. Raw Material
3. Premix=500kg@20/- ………………………………………… Rs10,000
4. Stick=150kg@97/- …………………………………………….Rs14,550
5. GST on Raw Material (5%) ……………………………………Rs 1227.50
6. Several Machine & Devices………………………………….Rs 20,000
Broad Break Up Of Application Of Fund

Staff and Labor:

1. Sales Man (1 no.)…………………………………………….. Rs 3,000

2. Skilled Labor (2 no.)………………………………………….. Rs 4,000
3. Unskilled Labor (4 no.)……………………………………….. Rs 4,000
4. Accountant cum Storekeeper (1 no.)……………………. Rs 2,500
Broad Break Up Of Application Of Fund

Utility:
1. Electricity……………………………………………………….Rs 500
2. Water……………………………………………………………Rs 100

Other Expenses:
3. Travel……………………………………………………………..Rs 1500
4. Telephone…………………………………………………….....Rs 300
5. Sales Tip ……………………………………………………….....Rs 2000
6. Taxes/other charges……………………………………………Rs 1200
Broad Break Up Of Application Of Fund

On yearly Basis Production of 1,20,000 packets

1. 1,20,000 Packets @ Rs 6.50/-……………………………….Rs 7, 80,000

2. Reoccurring Expenditure……………………………………Rs 7,35,000
3. Profit…………………………………………………………….....Rs 31,444
4. Profit %.................................................................................... 4% turnover
5. Return on Investment…………………………………............34% Invest.
 Scaling Up Strategies

Further Enhancement will include:

1. Introduction of Jyot Batti and other Related items.

2. Cow dung made Diya and other accessories to be used in Pooja.
3. Exporting of Incense sticks to other countries.
4. Online Selling of Products through Different Portals.
5. Company’s its own Web page starting for Description And sales of Products.
Thank You