INTRODUCTION

• The two components of business communication that we will be

studying over the course of this report, communication, and teamwork,
are all most relevant in the context of all internal organizational
communication.

• We focused on the concepts of diversity, communication and teamwork

in Zahra Industries.

• We then provided them with feedback and suggestions to make their

organization’s running and functioning smoother and more productive.
• With a total of 135 employees (81% male and 19%
female), the organization consists of 6 departments
% of employees

15%
5% 5%

30%

30%
15%

Figure 2: Percentage of employees in different departments

Fabric Store department Cutting Dept. Stiching Dept.
Washing Dept. Packing Dept. Sampling Dept.
 OBJECTIVES OF THE REPORT

• This report aims to identify a complete understanding of Zahra

Industries. We seek to understand the history of the company and how
it journeyed its way to becoming a market leader in Pakistan.

• To understand how Zahra Industries communicates with its employees

and customers, and how they ensure good quality customer service.

• To understand how important teamwork is, and what are the

advantages and disadvantages of working in a team at Zahra Industries.
 SWOT ANALYSIS

•Swot analysis of Zahra industries is summarized in Figure 1.2

•Figure 3: SWOT analysis