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Privacy & Breach of Confidence
Privacy & Breach of Confidence
SCHOOL OF LAW
L270 – MEDIA LAW
UNIT 5: PRIVACY & BREACH OF CONFIDENCE
George Mpundu Kanja
gmkanja@live.com
STRUCTURE OF THE PRESENTATION
• Introduction
• Background to the law
• Breach of Confidence
• Misuse of Private Information
• Defences
• Remedies for Breach of Confidence
INTRODUCTION
• The history of media law has witnessed a constant battle
between, on the one hand, the desire of society to be
fully informed of events and matters of interest and, on
the other hand, the need of the individual to be
protected against invasions of personal privacy and
damaging remarks which impact on such a person’s life.
• Thus in recent years the law of confidential information
has been increasingly used to prevent the media
disclosing information obtained from those who ‘leak’
secrets from organizations; and to publish personal
information.
INTRODUCTION
• The law of breach of confidence prevents the
publication of secret information given to or
obtained by a person in confidence, at the
instigation of the person to whom the confidence is
owed.
• The law can also be used to restrain a third party
who comes into possession of the information. For
example, where X tells Y something in confidence
and Y repeats it to a newspaper, X can restrain the
newspaper from disclosing the information.
INTRODUCTION
• Many different types of information can be
protected by the law, for example, trade secrets,
official secrets, medical records and details of
sexual relationships.
• The most important defence to an action for breach
of confidence is known as "public interest".
• This applies where the public interest in disclosing
the information outweighs the duty of confidence.
It involves a balancing exercise by the court.
INTRODUCTION
• The most common application of this defence
is in the disclosure by an employee of
wrongdoing by his or her employer.
• In such a case, the general duty of confidence
owed by the employee to the employer is
generally outweighed by the public interest in
the wrongdoing being disclosed.
BACKGROUND TO THE LAW
• The law of breach of confidence traces its
roots from the case of Prince Albert v Strange
(1849) where Prince Albert obtained an
injunction preventing publications of
drawings made by himself and Queen
Victoria, after unathorised copies of them
were made by someone on the staff of a
printer, from whom the Royal couple had
ordered some prints.
BACKGROUND TO THE LAW
• The law of breach of confidence was further
considered in the case of Morison v Moat (1851).
• In that case Morison senior and Moat senior entered
a partnership to exploit Morison senior’s “invention”,
which was sold as “Morison’s Universal Medicine”.
• Morison senior gave the recipe of the medicine to
Moat senior under a bond not to reveal it to any
other person. Shortly before moat senior’s death he
appointed his son, the defendant, to succeed him in
partnership.
BACKGROUND TO THE LAW
• Morison senior and his sons were led to
believe that Moat had not told the secret
recipe to the Moat, but he had. The
partnership eventually terminated and Moat
junior began to manufacture in accordance
with the recipe of his own account.
• The Morisons succeeded in obtaining an
injunction to restrain Moat.
BACKGROUND TO THE LAW
• The case of Saltman Engineering Co Ltd v Campbell
Engineering Co Ltd (1948) 65 R.P.C. 203 laid the
foundations of modern form of the law of breach of
confidence.
• Saltman associated companies owned copyright in
drawings for a leather punch. On their behalf, a third
person, Monarch arranged for the defendant to
manufacture punches for them. It was alleged that in
implied breach of confidence the defendant used the
drawings to manufacture and sell its own punches.
BACKGROUND TO THE LAW
• Lord Greene stated as follows:
• “… if two parties make a contract, under which one of them
obtains for the purpose of the contract or in connection with it
some confidential matter, then, even though the contract is
silent on the matter of confidence, the law will imply an
obligation to treat that confidential matter in a confidential
way, as one of the implied terms of the contract, but the
obligation to respect confidence is not limited to cases where
the parties are in contractual relationship …The information to
be confidential must, apart from contract, have the necessary
quality of confidence about it, namely, it must not be
something which is public property and public knowledge.”
BREACH OF CONFIDENCE
• The classic definition of breach of confidence
comes from the case of Coco v. A.N. Clark
(Engineers) Ltd (1969) RPC 41, in which Megarry J.
defined the breach of confidence as arising where:
• (1) the information disclosed or about to be
disclosed “has the necessary quality of
confidence” (or in other words, is information
that would be considered private rather than
public);
BREACH OF CONFIDENCE
• (2) the information has been imparted in
circumstances which importing an obligation
of confidence; and
• (3) the defendant has made or intends to
make unauthorized use of the information.
• If all three elements are satisfied there will be
breach of confidence unless the defendant
can claim a defence.
BREACH OF CONFIDENCE
• In other words, for information to be treated
as confidential and subject to protection by
the law of confidence it must meet the
requirements stated in the case of Coco v AN
Clark(Engineers) Ltd, namely:
• (i) Quality of Confidence
• (ii) Obligation of Confidence
• (iii) Unauthorised Use of Information
(i) Quality of Confidence
• Information will have the necessary quality of
confidence where it is of confidential
character.
• The courts apply an objective test in
determining whether information has a
confidential character: would the reasonable
man, in the position of the defendant, have
realised that the information he has in his
possession is confidential?
(i) Quality of Confidence
• The fact that the claimant passes on information to
another will be taken into account by the court in
determining whether the information is confidential
but the mere fact of such dissemination does not
automatically prevent an action in breach of
confidence.
• Thus, in Stephens v. Avery [1988] 2 All E.R. 477, a
newspaper carried a report that the claimant had
had a lesbian affair with the wife of a notorious
criminal.
(i) Quality of Confidence
• The newspaper obtained the information from
a friend of the claimant’s in whom the
claimant had confided.
• The court held that the fact that the claimant
had passed on the information to her friend
did not prevent her bringing an action
against the friend to restrain its further
dissemination.
(i) Quality of Confidence
• The latest test of whether the information is
confidential was also considered by the House
of Lords in the case of Campbell v. MGN
(2004), where Naomi Campbell sued the
Mirror over stories about her attending
meetings of Narcotics Anonymous.
(i) Quality of Confidence
• Lord stated as follows:
• “The underlying question in all cases where it is
alleged that there has been a breach of the duty of
confidence is whether the information that was
disclosed was private and not public … If the
information is obviously private, the situation will
be one where the person to whom it relates can
reasonably expect his privacy to be respected.”
(i) Quality of Confidence
• The law of confidence does not require information to be
completely secret in order to be considered confidential.
• Information will be protected provided that it is limited in the
scope of its availability.
• The information to be protected must not be in public
domain or public knowledge or a matter of public record.
• Information which is not readily available to the general
public is capable of protection, but once information becomes
publicly available or known by a substantial number of people
it will lose its confidential character.
(i) Quality of Confidence
• In Coco v AN Clark (Engineers) Ltd Megarry J. stated
that “however secret and confidential the
information, there can be no binding obligation of
confidence if that information is blurted out in public
or is communicated in other circumstances, which
negative any duty of holding it confidential.”
• Therefore, simply marking the document “Private
and Confidential” will not be considered sufficient
to make the document so marked qualify as
confidential if the information is in public domain.
(i) Quality of Confidence
• In Dalrymples Application, a manufacturer distributed
over 1000 technical bulletins containing information
about a new manufacturing process to members of a
trade association. The bulletins were marked
“CONFIDENTIAL” and contained a notice that the contents
of the bulletin should not be disclosed to non-members.
• The court refused to find that the information was
confidential in this case because it was felt that the
trade association had not taken sufficient steps to
ensure that the information could not be accessed by
non-members.
(i) Quality of Confidence
• In the case of Coco v. A.N. Clark it was stated
that the information must have some degree of
importance; hence the law will not protect the
confidentiality of trivial material.
• Examples of information which the courts have
held to be “obviously private” includes ideas for
commercial products, trade secrets, people’s
sex lives, health and medical treatment, diaries,
company finances and personal photographs.
(i) Quality of Confidence
ideas for commercial products
• In Fraser v. Thames TV (1984), the claimant had
developed a proposal for a TV drama series, based
on the experiences of a pop group he had managed,
comprising three female singers. The idea was
discussed with the Thames management, producers
and writers, but was ultimately rejected. A little later,
however, the company made a series, called ‘Rock
Follies’, which was clearly based on the characters
and stories in Fraser’s proposal.
(i) Quality of Confidence
• He sued for breach of confidence, and evidence was given in
court that the discussions he had had with the company, in
which both sides were aiming to use the idea commercially,
would be regarded in the industry as creating an obligation
of confidentiality. His action was successful.
• In 2005, the author J.K. Rowling won an injunction preventing
publication of details of the plot of her forthcoming book,
Harry Potter and Half-Blood Prince. The injunction prevented
anyone who came into possession of the book or part of it
from disclosing any information about it to anyone.
(i) Quality of Confidence
Trade secrets
• All businesses have trade secrets. Thus any confidential business
information that provides an enterprise with a competitive edge
may be considered to be a trade secret.
• These may include the manufacturing processes, techniques and
know-how, lists of customers, formulas for producing products,
personal records, financial information, manuals, ingredients,
business strategies, business plans, marketing plans, information
about research and development activities.
• The unauthorized use of such information by persons other than
the holder is considered unfair practice and a violation of the
trade secret.
(i) Quality of Confidence
health and medical treatment
• In X (HA) v Y (1988), the News of the World discovered
that the two doctors working for the same health
authority had been diagnosed with AIDS. The paper got
its information from an employee at the hospital where
they were being treated. They published the facts of
the story and intended to do a follow-up naming the
doctors, but the health authority was granted a
permanent injunction preventing publication of the
doctors’ names or the places where they worked.
(i) Quality of Confidence
company finances
• X Ltd v. Morgan Grampian (1991), an
unidentified source leaked information about a
company called Tetra to the trade magazine The
Engineer. The source said that the company was
having financial problems and had prepared a
business plan, a copy of which had gone missing.
• It was granted an injunction preventing
publication of the information.
(i) Quality of Confidence
• Similarly, in Camelot Group plc v. Centaur
Communications Ltd [1998] E.M.L.R. 1, the
claimant, the company which ran the National
Lottery, obtained an ex-parte injunction against
the publishers of Marketing Week preventing
them from publishing information contained in
unaudited accounts of the National Lottery
which had been forwarded to the defendant by
an unknown employee of Camelot.
(i) Quality of Confidence
Personal photographs.
• Personal photographs have been held to be
confidential information and law of confidence
has been used to prevent the use of
unauthorised photographs.
• In Creation Records v. News Group Newspapers
(1997), a photo shoot was arranged for the cover
of an Oasis album, involving a white Rolls-Royce
in an empty swimming pool.
(i) Quality of Confidence
• There was heavy security around the set, but a
photographer doe the Sun Newspaper managed to
get unauthorised access to the area, and took some
shots which were similar to the one eventually
chosen for the album cover. The Sun Newspaper
published the picture and offered glossy posters of
the shot to readers for £1.99.
• The Sun Newspaper was taken to court by the record
company and the court found that publication was a
breach of confidence.
(i) Quality of Confidence
• Also in Douglas and Others v. Hello! Ltd and Others
[2003] the film star Catherine Zeta-Jones and
Michael Douglas sued Hello! Magazine for
publishing photographs of their wedding, taken
secretly by a photographer who had sneaked in the
wedding. The couple had sold exclusive rights to
pictures of the wedding to OK! Magazine, and so
banned all their guests from taking photographs at
the wedding, and put security provisions in place to
prevent the press from getting in.
(i) Quality of Confidence
• The Court of Appeal held that the photographs
were plainly taken on a private occasion and
disclosed information that was private, and
‘the intrusion by the photographer into the
private domain was itself objectionable’.
• Hello! Magazine argued that the pictures could
not be considered confidential material since,
rather than keeping them private, the couple
had sold the rights to OK! Magazine.
(i) Quality of Confidence
• However, the Court of Appeal said that the right of celebrities
to sell pictures of themselves was comparable to a trade
secret such as the formula for a drink or a design of a machine,
and was therefore protected by the law of confidentiality in
the same way.
• In Douglas and Another v. Hello [2007], the House of Lords
held that OK! also had a claim against Hello! Magazine.
• The Court stated that where information has a commercial
value, and competitors are aware that a publisher has paid for
exclusive rights to it, unathorised use of that information may
be a breach of confidence. Hello! was ordered to pay damages
of over £1 million.
(ii) Obligation of Confidence
• The second requirement in an action for breach of
confidence is that there must be obligation of confidence
which arises from the circumstances in which the
information was imparted.
• Classic examples of these kinds of circumstances would be
confidential would be where confidential information is
passed between lawyer and client, doctor and patient, priest
and parishioner.
• Other situations in which courts have held that an obligation
of confidence may arise include personal relationships,
Employer-employee relationship, government employees.
(ii) Obligation of Confidence
personal relationships
• The law of confidentiality was first used to
protect revelations about private relationships
in the case of Argyll (Duchess) v Argyll, Duke of
Argyll [1967] Ch 302.
• The Duke of Argyll was prevented from
publishing details of his stormy marriage on
the grounds that married couples owed each
other a duty of confidentiality.
(ii) Obligation of Confidence