APPLIED ECONOMICS

VARIOUS MARKET
STRUCTURES

TEACHER: JOSEPHINE G.
CASTILLO
OBJECTIVES
1. DIFFERENTIATE THE TYPES OF MARKET
STRUCTURE
II. CREATE A BUSINESS PROPOSAL IN RELATION
TO THE MARKET STRUCTURES SUITABLE TO
THE LOCAL COMMUNITY
III. RECOGNIZE THE IMPORTANCE OF DIFFERENT
TYPES OF MARKET STRUCTURE

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MOTIVATION •GIVE AN INTERPRETATION
ABOUT THE PICTURES
SHOWN BELOW AND
EXPLAIN
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ACTIVITY
THINK A BUSINESS OR MARKETS THAT BELONG TO
THE FLASH CARDS I PROVIDED, EXPLAIN THEN
DIFFERENTIATE:
MONOPOLISTIC COMPETITION
MONOPOLY
PERFECT COMPETITION
OLIGOPOLY
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ANALYSIS
1. HOW DO YOU DIFFERENTIATE THE VARIOUS
TYPES OF MARKET STRUCTURE?
2. WHAT PROVIDES THE EXISTENCE OF DIFFERENT
MARKET STRUCTURES?
3. HOW DO YOU RECOGNIZE THE IMPORTANCE OF
THE DIFFERENT TYPES OF MARKET STRUCTURES

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ABSTRACTION OR GENERALIZATION

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MARKET STRUCTURES
WHAT IS MARKET STRUCTURES?
MARKET STRUCTURE IS A CONCERN TO BOTH
ECONOMIST AND MARKETERS SINCE THEY HAVE
DIFFERENT METHODOLOGICAL APPROACHES IN
THIS, AND EACH STRENGTHS AND WEAKNESSES

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MARKET STRUCTURES
MONOPOLY-PERTAINS TO A
SITUATION WHEREIN THERE IS
ONLY A SINGLE COMPANY THAT
PRODUCES A CERTAIN PRODUCTS
IN THE ENTIRE MARKET.
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MARKET STRUCTURES
MONOPOLISTIC COMPETITION-
THIS TYPE OF MARKET STRUCTURE
SEVERAL COMPANIES SELL THE
SAME PRODUCT BUT THEY HAVE
THEIR DIFFERENCES LIKE
BRANDING ETC.(BEARBRAND,LACTUM)
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MARKET STRUCTURES
PERFECT COMPETITION-THIS TYPE
OF MARKET STRUCTURE WHERE
MANY PRODUCTS ARE SIMILAR
AND MAY SUBSTITUTE EACH
OTHER SINCE THEY HAVE THE
SAME FEATURES.
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MARKET STRUCTURES
OLIGOPOLY-THIS TYPE OF FIRM
DOMINATES THE MARKET BY
SUPPLYING EITHER SIMILAR OR
DIFFERENTIATED PRODUCTS.

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MARKET STRUCTURES
THERE ARE ONLY FEW COMPANIES
IN THIS STRUCTURE AND THEY
HAVE CONTROL OVER PRICING
IMPLYING. EX. AUTOMOBILE
INDUSTRY,STEEL INDUSTRY, AIRCRAFT
MANUFACTURING.
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APPLICATION

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Thank You

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