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Sales Process

Initial Contact With Owner

Initial Contact With Buyers/Tenants

Accompanied Viewing

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Initial Contact With Owner

Always Connect By Telephone

If you can not, follow with a WhatsApp Voice Note. This identifies you more than merely texting.

SEND COMPANY PROFILE

Forward chase in your diary for end of day or latest day after. Telephone or WhatsApp again.
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Initial Contact With Owner

Once Contact Made, Identify The Following From The Owner

a). Their intentions Sell or Rent.


Try to establish their motivation

b). Identify Type, View, Upgraded, Mortgage

c). Vacant, Tenanted, Owner Occupied

d). Discuss Price

e). Discuss Exclusivity

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Initial Contact With Owner

Exclusivity

Discuss about Premier Estates, 16 years in market and British run company

Benefits of Exclusivity:

a). Paid Advertising in UAE, High ranking in all portals


b). International Marketing, Rightmove,
Bayut for Middle-east and Own YouTube channel
c). Colour Brochure (Not Property card)
d). Sign Boards
e). Client Profiles, Professional Photography and Video
f). Agent Network
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Initial Contact With Owner

Standard Listing

Benefits of Standard Listing:

a). Portal Advertising (Feature only)


b). Dubai Exposure
c). Photographer
d). Sign Boards
e). Property Card

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Initial Contact With Owner

Standard Listing

Common Objections

I Have Listed Already With Others (Find Out Who?) You Can Have But No Advertising

Would you object if I check your marketing position Explain very difficult to sell/rent anything that is
with others. not visual or kept a secret.

p.e. Will ensure you are ranked well and above most Explain we do not share Villa/Apartment numbers
and owner details.

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Initial Contact With Owner

– 16 Years In Market

– British Run Real Estate Company

– Full Marketing Department

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Initial Contact With Buyers/Tenants
Identify Their Motivation

a). Are you buying for yourself or for Investment?


b). May I ask when are you looking to move and
how long have you been looking?
c). Are you Cash buyer or can I help you with finance?
d). Do you have Pre-Approval in place?
e). What is your ‘Must Have’ List?
f). Of the ones you have seen, have you offered?
g). If not any reason why?
(You are trying to ascertain their motivation, they want to list etc.)
h). Are you open to looking at a wider range or just this area? ENGAGE WITH YOUR CLIENT
Mention we have AREA SPECIALISTS.
**Not only will you help yourself learn about your
You are trying to gain trust in them as an exclusive client. client, your client will feel like you really care
about what they want.
i) When it comes to payments we inform our clients that only mode of payment is by Bank
Transfer, personal cheque or Manager’s cheque, we strictly make sure that we do not
accept any cash transactions.
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Accompanied Viewing

Meet & Greet

Always Go 15 Min Check Property


Early To Ensure Entry Presentation

Open Curtains, Turn Ensure You Have


On Lights And Open Brochure And
Doors Business Card

ALWAYS UPDATE YOUR OWNER AFTER EVERY VIEWING !!


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Marketing Channels

Sign Boards Professional Photography and Video Colour Brochure


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