MABEL’S LABELS CASE

STUDY
SUMMARY

The implementation of a results-only work environment (ROWE) at Mabel's Labels,

a successful entrepreneurial business in Canada, is described in this case. This
company began with producing labels for children's toys, but has now expanded to
provide labels for a wide range of products, including child safety devices. Mabel's
Labels is a celebrity-endorsed business with a strong marketing foundation. ROWE
was implemented in 2013 without any testing to see how it will affect corporate
productivity and employee workload, yet it took a long time to get used to.
Employees in an organisation with ROWE have a lot of freedom.The company and
its executives are determined to continue growing the organisation while
maintaining the ROWE strategy. As a result of ROWE, productivity and employee
job satisfaction increased as a result of this adoption. Management acknowledges
that ROWE demands a dedicated effort to avoid the team reverting to old
practises. The executive team at Mabef's Labels rushed to implement ROWE, which
resulted in a slew of issues.
PROBLEM STATEMENT

 Employees respect and retain to flourish at ROWE.

 Employees' lack of knowledge of the ROWE system.
 Miscommunication and misinterpretation because of emails.
 Struggle in handling WFH employees and running hours withinside the office.
 Talented people are underutilised.
 Before enforcing ROWE, it turned into now no longer nicely evaluated or
researched.
SOLUTIONS

 Develop a structured system that implements rules and limitations to ROWE

to create a more definitive understanding amongst the organization and a
rewards oriented environment
 Implement an innovative organisational system that allows staff to work
flexible hours while also fostering teamwork and imposing deadlines on a
regular basis for each project using collaborative technologies and electronic
communication such as Office 365 Business Premium.
 Modify ROWE to include frequent required in-person meetings and employee
functions aimed to keep employees informed and personally engaged to their
coworkers.
KEY LEARNINGS

 To gain a better understanding of workplace flexibility models and how they

affect businesses and employees.
 -To comprehend the advantages and disadvantages of leadership in a ROWE
context.
 -To allow for a mid-course analysis of a large organisational transformation
programme and the development of recommendations.
 -The change leader sees ROWE as a strategic endeavour to improve the
organization's culture, and ROWE has improved employee attitudes and
productivity.
THANK YOU