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Strategic Coherence Map 2008 Job

Hunting
Recruiting

Private
Virtual
Customizable Networking
Modules Corporate
Conference
Solutions
Calendar
Job Postings

Individual Primary
Profiles Research

Intelligent
News
Subscriptions Advertising Application
Platform
Strategic Coherence Map 2022 Job
Hunting
Recruiting

Public
Virtual
Customizable Networking
Modules Corporate
Events Solutions

Job Postings

groups Individual Primary


Profiles Research
Educational
courses

Intelligent
News
Advertising Application
Subscriptions Platform
Strategic Group Map 2008

Microsoft
/Xing
Monster
Public Access

LinkedIn

Specialized
Professional
Networks

Private Access
Strategic Group Map 2022

Xing/
LinkedIn/
Indeed
Public Access

Specialized
Professional
Networks

Private Access
Article
• https://whatcompetitors.com/linkedin/
• LinkedIn was an innovator in 2008. However, it’s competitors used
public versions of a professional social media to compete with
LinkedIn. By 2022, LinkedIn was completely public, however, its
competitors continue to find gaps in its strategy. LinkedIn lacks design
appeal to younger workers.
• I can conclude that while LinkedIn is at the top of the game now, it
will not be when more competitors improve user experiences.
LinkedIn must focus on an easy-to-use design and appeal to the
younger workforce.

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