Professional Documents
Culture Documents
Yahoo
Yahoo
Background
Two founders from Stanford: David Filo and Jerry Yang [4] Started in February 1994 in a campus trailer [7] Incorporated in March 1995 [6] In April 1995 funded by Sequoia Capital with an initial investment of about $2 million [7] Went public in April 1996 [6] Corporate Headquarters in Sunnyvale, CA [6] Director and former-CEO of Yahoo, Timothy Koogle, is a Wahoo! [6]
Awards
Back-end
Yahoo at first used a proprietary server-side page language written in C/C++ [5] Transitioned to PHP in 2002 [5] 4500+ servers in 16 co-locations [5]
USA: Sunnyvale, Santa Clara, San Diego, Washington DC, Dallas Intl: England, Central America, South America, Taiwan, Hong Kong, Singapore, China, Australia, India, Japan, Korea
Acquisitions
Yahoo! has acquired twenty companies since its start. [6]
Financial information
The opening price of Yahoo!'s stock on the day of the IPO was $13.00 per share and the closing price on that day was $33.00 per share. [6]
Spectacular successes
According Nielsen/NetRatings 8/2002, Yahoo! is the Worlds most trafficked Internet destination. [5] First all-encompassing portal/guide to the Internet [4] Takes number 1 spot on corporate desktops, with a 70%+ reach in the U.S. workplace[4]
My Thoughts on Yahoo!
I believe that Yahoo! is going to continue to be very successful due to its extremely wide breadth. It turned a healthy profit early in its history and each year that profit has increased. I predict that it will continue this same trend in the coming years. Yahoo! Search is a great feature designed to rival the simplicity of Google, but it might not be enough to recapture the customer-base that Google has earned. I personally use Google as my main search engine because it gets me what I want quickly and accurately. Even with so many formidable competitors I believe that overall Yahoo! is still unique due to the fact that it seems to have everything that most people use on a day to day basis such as search, auctions, sports coverage, news, directories, music, movie reviews, and email.
References
1. 2. 3. 4. 5. 6. Yahoo!: http://www.yahoo.com Yahoo! Search: http://search.yahoo.com/ Yahoo! Auctions: http://auctions.shopping.yahoo.com/ Company Overview: http://docs.yahoo.com/info/misc/overview.html Making the Case for PHP at Yahoo!: http://public.yahoo.com/~radwin/talks/yahoo-phpcon2002.htm FAQ: http://docs.yahoo.com/info/pr/faq.html
References Contd
7. 8. 9. 10. 11. The History of Yahoo! - How It All Started... : http://docs.yahoo.com/info/misc/history.html Supplementary Financial Information: http://docs.yahoo.com/info/investor/metrics.html Yahoo! Facts & Figures: http://solutions.yahoo.com/advertiser_center/research/factsandfigure s.html Yahoo! Investor Information: http://yhoo.client.shareholder.com/ TechWeb: Yahoo Turns Reputation Into Acquisitions: http://www.techweb.com/wire/story/TWB19990401S0016
References Contd
12. 13. 14. 15. 16. Yahoo! Introduces New Yahoo! Search: http://yhoo.client.shareholder.com/ReleaseDetail.cfm?&ReleaseID= 105839 Yahoo! Auctions Introduces Offline Seller's Management Tool: http://docs.yahoo.com/docs/pr/release709.html Press Release: Yahoo! No. 1 Online Music Destination in the U.S. According to Nielsen/Netratings' Marketview Report: http://docs.yahoo.com/docs/pr/release990.html Press Release: Yahoo! No. 1 Search Destination in the U.S. According to Nielsen/Netratings' March Marketview Report : http://docs.yahoo.com/docs/pr/release983.html Press Release: New Yahoo! Shopping Network Ranked the No. 2 Online Shopping Destination by Nielsen/Netratings: http://docs.yahoo.com/docs/pr/release904.html