Last Slides Tata

You might also like

Download as pptx, pdf, or txt
Download as pptx, pdf, or txt
You are on page 1of 5

Evolution of Ratan Tata’s vision

Goals Structure Challenges Next Steps


Great/premium career Rotating across 3 Compensation plans For potential
path for MBAs distinct sectors that are not employees, media
throughout a 10 year competitive (below exposure and audio-
Establishing a period gave exposure 35th percentile) visual presentations
common resource pool
for future leaders Specific leadership Top package was Compensation
initiatives and a link 50k/month against 11k packages had a gradual
with pertinent senior increase: from
leadership positions Both internal and 20k/month in 1996 to
external awareness 25k/month in 1997
Newsletters for
available officers and
new positions

1
Future ventures

Telecom
• Tata Telecom
• Tata Teleservices Ltd
• Tata Communications Ltd (Bell Canada)
Aviation
• Bangalore Airport Project
Technology • Tata – Singapore Airlines (Singapore
Airlines)
• Tata-Honeywell 
• Tata Information Systems (IBM)
• IT Park (Singapore Consortium)
Miscellaneous
• Insurance: AIG
• Phones: Tata Keltron
• Tata Strategic Management Group
• Energy: Tata Petrodyne

2
Key takeaways
Ratan Tata created a unified brand that might be advantageous
for any businesses utilising the Tata Name in any capacity

He improved the interlocking of businesses to change the way


the organisations functioned in order to get more control

He carried out his plan to diversify the Tata Brand into several
industries through this restructuring and sense of oneness

3
Questions to reflect upon!

Has Ratan effectively adapted to his new role?

Was it appropriate to request a contribution (royalty)?

Could Ratan adapt to the shifting demand patterns of the consumer?

Was Ratan was moving too quickly?

4
Thanks!

CREDITS: This presentation template was


created by Slidesgo, including icons by
Flaticon, and infographics & images by
Freepik.

You might also like