STIGMATIZATION

OF
HIV
HASSAN NADEEM
5TH SEMSTER
 WHAT IS STIGMA?
A set of negative and often unfair beliefs that a
society or group of people have about
something.
Discrimination:
the unjust or prejudicial treatment of
different categories of people, especially on the
grounds of race, age, sex, or disability.
IS STIGMA UNIQUE TO HIV?
Stigma is not unique to HIV/AIDS. It
has also been seen associated with TB,
syphilis and leprosy. It is seen in
diseases associated with transgression
of social norms.
 LANGUAGE AND STIGMA?
Language is crucial to stigma. Powerful
metaphors act to reinforce and legitimize
stigmatization. These include HIV/AIDS as
● Death
● Horror
● Shame
● Punishment
GAY IS HIV
 TYPES OF STIGMA

1 2
INTERNAL STIGMA EXTERNAL STIGMA

REJECTION FROM
SELF-REJECTION
SOCIETY
 INTERNAL STIGMA

Self-exclusion from services or opportunities

Perceptions of self: low self esteem.

Social withdrawal

Fear of disclosure.
 EXTERNAL STIGMA
Social stigma refers to extreme disapproval of (or
discontent with) a person or group on socially
characteristic grounds that are perceived, and serve to
distinguish them, from other members of a society.
Physical stigma:
● Isolated, shunned, neglected
● Separate living space, eating utensils
● Violence
VERBAL STIGMA :
Speculation on how person acquired virus
Spreading rumours
Whispering behind back
Taunting
Insults
Finger-pointing
Threats
INSTITUTIONAL STIGMA
Barred from jobs, scholarships
No healthcare services
ARIK HARTMANN

Arik Hartmann was diagnosed with HIV in 2014 at his college

campus clinic after a bout of flu-like illness. After disclosing his
HIV status to roommates, he was faced with increasing
ostracization and ultimately was asked to leave the home he had
been renting. From that moment he decided to always be open about
his HIV status and to use it open a dialogue and educate others.
 Impact of Stigma on Care and Treatment

People With Disclosure New

Stigma Testing HIV know & Quality Infections
status of Life

People With Disclosure New

Stigma Testing HIV know & Quality Infections
status of Life
 CASES

38,400,000
DEATHS

650,000
 ROOT CAUSE OF STIGMA
Peoples believe that the fear of transmission from
casual transmission, and the various "what if scenarios"
are the result of:
1) The lack of specific, in-depth information about HIV
transmission,
2) Fear-based public messaging, and
3) The evolving nature of knowledge about HIV and
AIDS.
NEGATIVE ROLE OF MEDIA
SOLUTION ?
 LANGUAGE
Removes stigmatizing language

Reshapes the conversation

Focuses on what really matters—the person

Empowers people
STRENGTHEN SELF ESTEEM
 AWARNESS
● AMEND WRONG CONCEPTIONS
● SOCIAL MEDIA CAMPAGINS
● AWARNESS ABOUT CURE
● CHANGE TERMINLOGY
● MORAL SUPPORT TO PATIENTS
● AWARNESS ABOUT CAUSES
 OUR
DUTY
As medical professionals we should be the one raising
awarness about this disease and about it’s cure and how
much its eddect can be minimized by doing right and
timely treatment
THANKYOU
FOR
LISTENING