Being Human

You might also like

Download as pptx, pdf, or txt
Download as pptx, pdf, or txt
You are on page 1of 8

BEING HUMAN

LOVE, CARE, SHARE – IT’S IN OUR DNA


HOW IT ALL STARTED?
The being human foundation is a Mumbai based
charity founded by Bollywood star Salman Khan
in 2007, that provides education and healthcare
services for the underprivileged in India
It has a product range from men's, women's
clothing to accessories like caps, belts and
wallets
AIDA MODEL OF BEING HUMAN
AWARENESS
A stage where customers get to know about the product or brand

AWARENESS of the brand BEING As Salman Khan has millions of followers so


HUMAN is mostly done on the online being a follower we would naturally be
platforms like Instagram, Facebook, Twitter interested in the things that are connected to
and YouTube through advertisements, posts him. Since, it is a charity foundation it has
and attractive offers. linked with many schools which also creates
awareness among the people.
INTEREST
A stage where customer is interested in knowing more about the product

BEING HUMAN is known as a trend setting brand and its USP is Salman Khan, charity
and international appeal.

As for the competitors –

United Colors of Benetton Max Bossini


DESIRE
A stage where the customer is interested in buying your product.

BEING HUMAN gives attractive teasers before launching the new product which
attracts a lot of attention.

It also provides generous offers during festive season, Salman Khan’s birthday and
many special occasions and they run many campaigns.

The unique design, durability and quality of the product makes it the most trusted brand
nowadays.
ACTION

A stage where customer is ready to buy your product.

BEING HUMAN delivers the products right at the customers doorstep with the utmost
care, love, not to mention free shipping.
KANISHKA
JYOTSNA
SHARMA
2220994771
2220994772

MEHUL
MANHAS MUSKAN
2220994782 2220994785

NAINSI TANU
SINGH KUMARI
2220994786 2220994805
THANK YOU

You might also like