Franchise Concept Presentation

About Sarap Ala Eh!

Sarap Ala Eh! brings every Juan the real “sarap” from Batangas through
their distinct take on bona fide Batangueño Snacks – Batangas Bulalo, Goto,
the ever-famous Batangas Lomi and more. It infused not only the distinct
Batangueño taste to its menu offering, but also the comic side of every
Batangueño through its funny store design, ambience and marketing
collaterals. Sarap Ala Eh! was born at the busy municipality of San Pascual
Batangas, making it a genuine Batangueño brand.

Mr. Rey Lopez is a proud Bauangueno. He is an Engineer by profession,

which drove him to set up businesses in the Construction industry, which
proved to be successful since it started in year 2002. But since being a food
love is a genuine Batangueño trait, this quality drove him to venture into the
food business.
PRODUCTS
PRODUCTS
CURRENT LOCATIONS

1. San Pascual Batangas

2. San Jose Batangas
3. Fairview Soon
(franchise)
UNIQUE SELLING PROPOSITION
Strong Brand – Seriously Batangas-made. The brand was born and
grown in Batangas, owned and managed by a true Mangyan.
Abot-Kaya! – It’s concept “Abot-Kaya ni Juan” made it more attractive
and loved by customers.
Real Profit – Promising profit margins even at easy prices.
Assistance from Start to Finish - Full franchise support system from
application to store opening and to managing daily operations.
Product Innovation – Non-stop research and development for products
and customer service. Ala Eh! Dapat lagging bago!
 FRANCHISE HIGHLIGHTS

Total Franchise Package Php 3.5M – 4M

Franchise Fee Php 250,000
Space Requirement 150 to 250 sqm.
Royalty 5% monthly gross sales
System Advertising Fee 2%
Local Marketing Fee 1% monthly gross sales
Terms Initial term of 4 years
FRANCHISE SUPPORT
PRE OPENING SUPPORT
• License to use trademark,
name, and logo
• Start-up business guidance
• Site selection and evaluation
assistance
• Turnkey Package
• Franchise Operations Manual
• Training
CONTINUING SUPPORT MARKETING SUPPORT
• Regular field visits • Grand Opening Support
• Continuing business monitoring • National and Local
on the various aspects of Marketing Support
managing and operating the
center
• Refresher course trainings
• Continuous R&D of products and
offerings
NEXT STEPS

1. Brand 5.Signing
Discovery 2.Application Lease
6. Start of
Submission & 3.Letter of 4.Securing Agreement
and Franchised
Financial Intent Location and
Franchise Outlet
Planning Franchise
Offering Agreement
THANK YOU

FOR FRANCHISING:

UFRANCHISE SALES AND MANAGEMENT

Address: Unit 2807 Jollibee Plaza, F. Ortigas, Jr. Road, Ortigas Center, Pasig City, Philippines
Tel No: (+632) 634.05.86, (+632) 634.37.17
Mobile: (+63920) 983.02.47, (+63917) 881.69.99
Email: franchising@ufranchiseasia.com