Scribd Logo
Upload

Welcome to Scribd!

  • Mixue - Business Presentation

    Uploaded by

    nihongo dekiru
    470 views7 pages
    Mixue Ice Cream and Tea was launched in 1997 by a college student in Zhengzhou, China. It has since expanded to seven stores located in Zhengzhou's Jinshui District. The company offers two main products - ice cream and tea. When Mixue first opened in Malang, Indonesia, it was popular with consumers and has grown to three locations in the city. People enjoy the simple but attractive dessert and ice cream offerings.

    Original Description:

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Mixue Ice Cream and Tea was launched in 1997 by a college student in Zhengzhou, China. It has since expanded to seven stores located in Zhengzhou's Jinshui District. The company offers two main products - ice cream and tea. When Mixue first opened in Malang, Indonesia, it was popular with consumers and has grown to three locations in the city. People enjoy the simple but attractive dessert and ice cream offerings.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    470 views7 pages

    Mixue - Business Presentation

    Uploaded by

    nihongo dekiru
    Mixue Ice Cream and Tea was launched in 1997 by a college student in Zhengzhou, China. It has since expanded to seven stores located in Zhengzhou's Jinshui District. The company offers two main products - ice cream and tea. When Mixue first opened in Malang, Indonesia, it was popular with consumers and has grown to three locations in the city. People enjoy the simple but attractive dessert and ice cream offerings.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 7

    MIXUE ICE CREAM AND TEA

    ANDREAS C. SWASTIKA
    D-IV ENGLISH FOR BUSINESS AND COMMUNICATION PROFESSIONAL
    OVERVIEW
    ▪ History of Mixue
    ▪ Product
    ▪ People
    HISTORY
    o In 1997, Mr Zhang Hongchao, a
    college student, launched
    Mixue Ice Cream & Tea in
    Zhengzhou

    o Headquarters of Mixue in
    Wenhua and North Ring Road
    Jinshui District, Zhengzhou City,
    Republic of China

    o There are seven stores


    generation as time goes by

    o In 2018, Mixue launched new


    logo
    PRODUCT
    ▪ There are two types of product in Mixue, which are Ice Cream and Tea.
    PEOPLE
    ▪ When Mixue was launched in my city,
    people often bought it.
    ▪ In Malang, there are three spot
    locations of Mixue Store.
    ▪ The product is very simple, but
    attractive the consumers.
    ▪ People like dessert, especially ice
    cream.
    CONCLUSION

    ▪ The product is affordable


    ▪ Providing authentic products with genuiness
    and devotion. No shortcuts and no deceiving.
    ▪ The franchise is maintaing integrity,
    amiability, passion, and initiative
    THANK YOU!

    You might also like