Company Review

Session
FSN E-Commerce Ventures Ltd
Kumari Sandhya
B15-07

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Content
Introduction
History
Key players
Product segments
SWOT Analysis
Market share and Competitors
Financial highlights
CRS Activity

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 Introduction
•India-based consumer technology platform provider.
•25/4/2012 incorporated and head office in Mumbai.
•Manufacturing, selling and distribution of beauty, wellness, fitness, personal care, health care,
skin care, hair care products, fashion garments, fashion accessories and equipment.
•Its subsidiaries include FSN Brands Marketing Private Limited, Nykaa E-Retail Private Limited,
and Nykaa Fashion Private Limited.

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•It operates three types of retail stores, Nykaa Luxe; Nykaa OnTrend; and Nykaa Kiosk.
•Its owned brands include Nykaa Cosmetics, Nykaa Naturals, Kay Beauty, Twenty Dresses, Nykd, and
Pipa Bella.

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VISION MISSION

Bring inspiration and joy to people, To create a world where our consumers have
everywhere, everyday. access to a finely curated, authentic
assortment of products and services that
delight and elevate the human spirit.

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History

2021 from
private to
2016 launched public
2014 first
physical Nykaa
store cosmetics

2012
Incorporated

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Key Players

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Product Segment

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SWOT Analysis
Strength Weakness
• Strong presence in the e-commerce
• Poor waste management.
business.
• Delivery charges.
• Strong brand portfolio.
• Poor customer care services.
• Trendy store layout.
• Quality products.

Opportunity Threat
• Rise in competitors.
• Expansion in new markets:
• Health concerns regarding
International markets.
chemical products.
• Development of new concepts.

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Market Share

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Competitors

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 Financial Highlights

All values in Rs million

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Acceleration in growth through portfolio of
owned brands

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CRS Activity
Nykaa extends social and financial help to causes such as
education, health, women’s rights and empowerment, rural
development. Some of its notable CSR partnerships are with
SPARSH India, CARE International Confederation, PRIDE,
Milaap, Nanhi Kali, Make a Wish Foundation, Benefactory,
Sneha, GiveIndia, and PM CARES Fund.

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Thank you

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