LOGO

DESIGN
PROPOSAL

Presented by:
Avery Design Studio
 Logo Logo in
Draft Grayscale

THE
PROCESS Logo in
Full Color
Final
Output

Let the client know about the process of your workflow so

C O N S U LTAT I O N they will have a better understanding of what to expect
along the way.
C O M PA N Y O V E RV I E W

Brand Study identifies how your brand is supporting

your marketing and sales efforts. It is the foundation of
your brand strategy and systems to achieve your goals
each year.

It assesses who your customers are, what they’re

looking for, what your competitors are doing, and how
your brand is meeting your customers’ needs.
CONCEPT

Create a design concept to present to your client.

Collaborate with them to have a better understanding
of what they want for their logo.

THEME

Create a theme to present to your client. Collaborate

with them to have a better understanding of what they
want for their logo.
LOGO
DESIGNING
for Fradel & Spies Coffee Shop
 DRAFT 1 DRAFT 2 DRAFT 3

Place ypur design here Place ypur design here Place ypur design here

Briefly explain the idea behind Briefly explain the idea behind Briefly explain the idea behind
your 1st design your 1st design your 1st design
LOGO IN Place ypur design here
GRAYSCALE

STRUCTURE Briefly explain how you cam up with the structure of the
logo and how you’ll decide to color it
LOGO IN
FULL COLOR

Place ypur design here

Typeface

abcdefghijkl ABCDEFGHIJKL
mnopqrstuvwxyz MNOPQRSTUVWXYZ
Color Palette
FINAL OUTPUT
logo in Use

Avery Design Studio

 Fradel & Spies

THANK YOU!