BUSINESS PLAN PROPER

I. The problem/need
• This pertains to the description of the problem/ need
being addressed to, as well as the reasons/ rationale
why the problem/ need must be addressed by the
business and the descriptions on how the business
has solved the problem/ need.
II. STATEMENT OF VISION, MISSION, AND
VALUES
• VISION
It is a description or statement of what the proponent sees if the problem/
need is solved.
• MISSION
It is a clear description of goals and objectives that presents practical steps
to achieve the vision.
• VALUES
It is a clear statement of values critical to the culture, integrity and
activities of the business.
III. MARKETING PLAN

A. Research and Analysis

It is a description of the target market, market size, competition,
market share, and market trends.
B. Marketing Strategies
This includes the Four P’s – price, promotion, product, and place.
The Four P’s all work together to reinforce the positioning strategy
which is based upon what your target customer wants or needs.
 IV. PRODUCTION AND TECHNICAL PLAN

• The Production Paradigm

TRANSFORMATION OUTPUTS
PROCESS
Assembling Finished
INPUTS Canning
Constructing
Products
Labor Culturing Bags
Land Drawing
Sewing T-shirts
Machine Milling
Printing Furniture
Raw Materials Baking
Canned goods
Pastry
 V. ORGANIZATIONAL/ MANAGEMENT
PLAN

• This plan includes

the members of the Manager/ Owner

team and the Supervisor

team’s contribution Clerk

to the business.
Maintenance
FINANCIAL
PLAN
“Where the money comes from and where it
goes.”
• This section of the business plan is the key
area, where people will judge how
competent you are as an entrepreneur.
 B. MONTHLY EXPENSES
TABLE 1
MONTHLY EXPENSES
FIXED COST Butter/ Lard 550.00
Rental P3, 000. 00 Yeast/ 120.00
Leavening
Salaries:
Egg 1, 000.00
Baker 3, 500. 00
Flavoring 500.00
Helper 3, 000. 00
Sugar 1, 000.00
Roller 450.00
Mixer 900.00 Telephone Bill 600.00

Slicer 200.00 Electricity 1, 000.00

Tools & Utensils 175.00 LPG 1, 000.00

(A) TOTAL P11, 225.00 Water 500.00

FIXED COST Transportation 1, 000.00
VARIABLE COST Miscellaneous 2, 000.00
(Month)
(B) TOTAL P12, 370.00
Raw Materials VARIABLE COST
Flour P3, 000.00 (A+B) TOTAL P23, 595.00
MONTHLY COST
 PROJECTED REVENUE

•Projected revenue refers to the estimated

money a company will generate during a
specific period.
 WORDS TO STUDY
• Cost
- The amount of money needed to buy, do, or make
something, or an amount spent for something.
• Mark – up
- The amount added to the cost price of goods
• Selling Price
- The price at which a product or service is
sold to the buyer. 
Cost + Mark-up = Selling Price
C - P4.00
M- + P1.00
SP - P5.00
 Table 2
PROJECTED REVENUE
Projected Daily Projected Monthly Yearly Projected
Types of Bread Costing Volume Revenue Volume Revenue Revenue
Daily Monthly
C- P1.50
M- .50 c
Peter Pandesal SP-P2.00 200 P400.00 6000 P12, 000.00 P144, 000.00
C-P4.00
M-P1.00
Monay Lisa SP-P5.00 100 P500.00 3000 P15, 000.00 P180, 000.00
C-P4.50
M-P1.50
Mama
Empanada SP-P6.00 50 P300.00 1500 P9, 000.00 P108, 000.00
Total 350 P1, 200.00 10, 500 P36, 000.00 P432, 000.00
 Table 2
PROJECTED REVENUE
Types of Projected Daily Projected Monthly Yearly Projected
Costing
Bread Volume Revenue Volume Revenue Revenue
Daily Monthly
C-P1.50
Hopia Like
M-.50c 100 4000
Ko
SP-P
C-P20.00
Tasty ang 700
M-P5.00 20
Bread Ko
SP-P
Total 120 4, 700
 Table 2
PROJECTED REVENUE
Types of Projected Daily Projected Monthly Yearly Projected
Costing
Bread Volume Revenue Volume Revenue Revenue
Daily Monthly
C-P1.50
Hopia Like
M-.50c 100 P200.00 4000 P8, 000.00 P96, 000.00
Ko
SP-P2.00
C-P20.00
Tasty ang 700
M-P5.00 20 P500.00 P17, 500.00 P210, 000.00
Bread Ko
SP-P25.00
Total 120 P700.00 4, 700 P25, 000.00 P306, 000.00
“Financial
success, as well
as most success in
life, is not about
perfection, it’s
about direction.”
 Table 2
PROJECTED REVENUE
Projected Daily Projected Monthly Yearly Projected
Costing Volume Revenue Volume Revenue Revenue
Daily Monthly
C- P8.00
M-P2.00 50 P_____ 500 P_____ P_____
Pansit SP-P
C-P9.00
60 P_____ P_____ P_____
M-P1.00 1, 000
Baked Mac SP-P
C-P4.00
M-P1.00 50 P_____ 500 P_____ P_____
Kaldo SP-P
Total 315 P_____ 3,900 P_____ P_____
 ASSIGNMENT:
Table 2
PROJECTED REVENUE
Projected Daily Projected Monthly Yearly Projected
Costing Volume Revenue Volume Revenue Revenue
Daily Monthly
C-P3.00
M-P2.00 55 P_____ 900 P_____ P_____
Cheese
Stick SP-P
C-P5.00
M-P2.00 100 P_____ 1, 000 P_____ P_____
Siomai SP-P
Total 315 P_____ 3,900 P_____ P_____