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  • SWOT Analysis On DHA Real Estate

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    Ayeshâ Irfan
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    The document provides a SWOT analysis for a real estate project called DHA Real Estate. It lists strengths like the services offered and unique selling points. Weaknesses include a limited budget and weak marketing plan. Opportunities exist in outsourcing marketing and competitors having a weak online presence. Threats include new competitors, legislative changes, and changing market trends. The SWOT analysis is part of an activity sheet for a project management course and identifies team members Farah Mahmood and Gulnaz Wahab.

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    Swot

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    SWOT analysis on DHA real estate

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    The document provides a SWOT analysis for a real estate project called DHA Real Estate. It lists strengths like the services offered and unique selling points. Weaknesses include a limited budget and weak marketing plan. Opportunities exist in outsourcing marketing and competitors having a weak online presence. Threats include new competitors, legislative changes, and changing market trends. The SWOT analysis is part of an activity sheet for a project management course and identifies team members Farah Mahmood and Gulnaz Wahab.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    19 views3 pages

    SWOT Analysis On DHA Real Estate

    Uploaded by

    Ayeshâ Irfan
    The document provides a SWOT analysis for a real estate project called DHA Real Estate. It lists strengths like the services offered and unique selling points. Weaknesses include a limited budget and weak marketing plan. Opportunities exist in outsourcing marketing and competitors having a weak online presence. Threats include new competitors, legislative changes, and changing market trends. The SWOT analysis is part of an activity sheet for a project management course and identifies team members Farah Mahmood and Gulnaz Wahab.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 3

    Project Management

    Activity Sheet 1
    10 Marks

    By Dr. Mustafa
    Project’s SWOT Analysis
    • Project Name: DHA Real Estate
    Helpful Harmful
    Strengths Weakness

    Internal Origin • Service on offer • Limited Budget


    • Unique selling point • Weak marketing plan.
    • Knowledge of tax, policies, laws • Few listing more demand.
    etc. • Poor management skills.

    Opportunities Threats
    • Outsourcing marketing activities • New competitors.
    External Origin • Competitors online presence • Changes in legislation
    weak • Changing market trends
    • Undeserved market • Cash flow.
    • Rising prices, more commission
    Team Members:
    • 1) Farah Mahmood
    • 2) Gulnaz Wahab

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