PHOTOGRAPHY IN

DESIGN
Raúl Guamán
 PHOTOGRAPHY IN DESIGN

 ELEMENTS OF PHOTOGRAPHY
 PHOTOGRAPHY IN DESIGN

 THE CAMERA
 PHOTOGRAPHY IN DESIGN

 EDITING SOFTWARE
 ELEMENTS OF
PHOTOGRAPHY
• THE MEANING
it is the art and technique
of creating images due to
the action of light
 ELEMENTS OF
PHOTOGRAPHY

•the history
the word photography is derived from two words:

phos (light) graffiti (writing),

which means drawing with light

 ELEMENTS OF
PHOTOGRAPHY

• THE IMPORTANCE

Photography is important and represents the

history of man before the world, also helps to
know that world from which we are distant.
 THE CAMERA
•the general plane

present the scenario

where the action takes
place.
 THE CAMERA

•the front angle

it is used to photograph
small objects and spaces
 THE CAMERA

•the displacements

Here tools like the Dolly

and the crane are used.
 EDITING SOFTWARE

•Photoshop
it is a graphics editor
for retouching
photographs and
graphics
 EDITING SOFTWARE

• the printing
it is a process of priting a
digital file to paper or other
materials, the most
common is the inkjet and
toner in laser printer
 EDITING SOFTWARE

•the finishing
it is the set of techniques that
mark the end of a priting
process and give added value
 CONCLUSION
photography is the most important element in the design, because there it
helps to convey the clearly and directly message from the product or
service.