PERSONAL VALUE

Personal Values
■ Personal values are desirable to an
individual and represent what is important
to someone
■ Personal values are not static
■ People are also not necessarily consistent in
their behaviour
2.1 Values and Behaviours
theorists argue
that values are
the bedrock for
attitudes, which
guide people’s
actions
2.2 Challenges
Individual values fit broadly into two types:
■ those that are about means – how you think
things should be done
■ those that are about ends or goals – what
you would like to achieve.
THANK YOU