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STOCK

VALUATION

Business Studies Department, BUKC


Common Stock Valuation
Our goal in this chapter is to examine the
methods commonly used by financial analysts
Goal to assess the economic value of common stocks.

 These methods are grouped into two


categories:
 dividend discount models
 price ratio models

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Corporate Valuation and Stock Price

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Stock .. Equity … Shares
• The term "stock" refers to ownership or
equity in a firm. There are two types of
equity - common stock and preferred
stock.
1.Preferred Stock
Preferred stockholders have a higher claim to
dividends or asset distribution than common
stockholders. 

Business Studies Department, BUKC


Common Stock or Common Shareholders
• Common stock is a security that represents ownership in a
corporation.
• Holders of common stock elect the board of directors and vote
on corporate policies.
• This form of equity ownership typically yields higher rates of
return long term.
• However, in the event of liquidation, common shareholders
have rights to a company's assets only after bondholders,
preferred shareholders, and other debtholders are paid in full.
• Common stock is reported in the stockholder's equity section of
a company's balance sheet.

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Market Price and Intrinsic Value

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Security Analysis: Be Careful Out There
Fundamental analysis
Examination of a firm’s accounting
statements and other financial and economic
information to assess the economic value of
a company’s stock.
• The basic idea is to identify “undervalued” stocks to buy
and “overvalued” stocks to sell.
• In practice however, such stocks may in fact be correctly
priced for reasons not immediately apparent to the analyst.

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Definitions of Terms Used in Stock Valuation
Models

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Calculating dividends

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Word Problem
• The Duo Growth Company just paid a
dividend of $1 per share. The dividend is
expected to grow at a rate of 25% per year
for the next three years and then to level off
to 5% per year forever. You think the
appropriate market capitalization rate is 20%
per year.

Calculate D1, D3 and D5?

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Book’s Word Problems
• 7-1 --- Dividend Calculations

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The Dividend Discount Model

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The Dividend Discount Model: Constant
Growth Model

 This is the constant perpetual growth model.

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The Dividend Discount Model
Example: Constant Perpetual Growth Model
• Consider the electric utility industry. In late 2000, the
utility company Detroit Edison (DTE) paid a $2.06
dividend. Using D(0)=$2.06, k =8%, and g=2%,
calculate a present value estimate for DTE. Compare
this with the late-2000 DTE stock price of $36.13.

$2.06  1.02 
P ( 0)   $35.02
.08  .02
 Our estimated price is a little lower than the
$36.13 stock price.
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Dividend Discount Model – Zero Growth
• A zero growth stock is one whose future dividends are not
expected to grow at all.

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Horizon or Terminal Value

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The Dividend Discount Model
• The growth rate in dividends (g) can be
estimated in a number of ways.
Using the company’s historical average
growth rate.
Using an industry median or average
growth rate.
Using the sustainable growth rate.

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The Two-Stage Dividend Growth Model
• A two-stage dividend growth model assumes
that a firm will initially grow at a rate g1 for
T years, and thereafter grow at a rate g2 < k
during a perpetual second stage of growth.

D01  g1   1  g1 
   1  g1  D01  g 2 
T T

V 0  1     
k  g1   1  k    1  k  k  g2

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Preferred Stock Valuation
• Preferred stock is a hybrid security.
• It’s similar to bonds in some respects and to common stock in others.
• Like bonds, preferred stock has a par value, and a fixed amount of
dividends must be paid before dividends can be paid on the common
stock.
• However, if the preferred dividend is not earned, the directors can omit
(or “pass”) it without throwing the company into bankruptcy.
• So, although preferred stock has a fixed payment like bonds, a failure to
make this payment will not lead to bankruptcy.

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Preferred Stock Valuation

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CAPM –Capital Asset Pricing Model
• The discount rate for a stock can be estimated
using the capital asset pricing model (CAPM ).
• Discount time value risk
rate of=money premium+

= T-bill + ( stock  stock market )


rate beta risk premium
T-bill rate = return on 90-day U.S. T-bills
stock beta = risk relative to an average stock
stock market = risk premium for an average stock
risk premium

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APT – Arbitrage Pricing Theory
• The APT can include any number of risk factors, so the required
return could be a function of two, three, four, or more factors.

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Observations on Dividend Discount
Models
Constant Perpetual Growth Model
Simple to compute.
Not usable for firms that do not pay
dividends.
Not usable when g > k.
Is sensitive to the choice of g and k.
k and g may be difficult to estimate
accurately.
Constant perpetual growth is often an
unrealistic assumption.
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Observations on Dividend Discount
Models
Two-Stage Dividend Growth Model
More realistic in that it accounts for two
stages of growth.
Usable when g > k in the first stage.
Not usable for firms that do not pay
dividends.
Is sensitive to the choice of g and k.
k and g may be difficult to estimate
accurately.

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An Analysis of the McGraw-Hill Company
• Based on the CAPM,
k = 6% + (.85  9%) = 13.65%
• Retention ratio = 1 – $1.02/$2.75 = 62.9%
sustainable g = .629  25.5% = 16.04%
• Since g > k, the constant growth rate model cannot be used.

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Chapter Review
Security Analysis: Be Careful Out There
The Dividend Discount Model
• Constant Dividend Growth Rate Model
• Constant Perpetual Growth
• Applications of the Constant Perpetual
Growth Model

Business Studies Department, BUKC


Chapter Review
• The Two-Stage Dividend Growth Model
• Discount Rates for Dividend Discount
Models
• Observations on Dividend Discount
Models
• Capital Pricing Model
• APT

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