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POPULATION VS

SAMPLE
DEANNA B. MALANA
1. Suppose that a company wants to conduct marketing supply research to
know about consumer preferences. The company estimates that a total of N
= 10000 people are regular loyal customers of the company. How many of
these people should be interviewed to understand customer preferences?
Take the margin of error to be 5%.

2. Suppose that the population size in a study is N=5000 and the margin of
error is 3%. How many units should be chosen in a randomly selected
sample?
THANK YOU!

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