Professional Documents
Culture Documents
L&ob - Communication, 2015
L&ob - Communication, 2015
BEHAVIOUR
lecture CONTENTS
Part (UNIT) Three: groups, teams and
interactions IN ORGANISATIONS
Advantages
Grapevine helps employees to make sense of
their workplace when the information is not
available through the formal channels.
It is the main conduit through which
organisational stories and other symbols of the
organisation’s culture are communicated.
It is an important social process that bonds
people together and fulfils their need for
affiliation.
Grapevine
Disadvantages
Morale tumbles when management is slower than the
grapevine in communicating information.
Grapevine information may become so distorted that
it escalates rather than reduce employee anxiety.
This is particular true as the original information is
transmitted several people rather than one or two
people to several listeners.
Question:
What do you think, should the grapevine be
encouraged, tolerated, or quashed?
LEVELS OF COMMUNICATION
The four main levels of communication are:
Intrapersonal, Interpersonal,
Group and Mass communication.
It has been suggested that the four levels of
communication can be seen as a pyramid
(McQuail, 2005) - large base - intrapersonal
communication – where everyone involved is able
to send messages; through interpersonal
communication; and group communication to a
peak of mass communication (only a relatively
small number of individuals and/or organisations
are able to transmit messages to a larger audience).
LEVELS OF COMMUNICATION
Intrapersonal
Communication within oneself: “This is how
we think and how we assign meaning to all
the messages and events that surround our
lives” (Hanson, 2011: 7).
Wondering about the appropriateness of an
intended action.
Thinking of what to wear for this or any other
event.
Smiling at the thought of a sumptuous lunch.
Intrapersonal
Interpersonal
Interpersonal communication: engaging in one-on-
one communication with another person verbally or
nonverbally.
It “can be a conversation with a friend or a hug that
tells another person that you care” (Hanson, 2011: 8).
It can be face-to-face conversation or mediated by
technology to create some emotional or psychological
distance:
Interpersonal
A telephone conversation
A text message
An e-mail message
A birthday card.
Just as in intrapersonal communication,
feedback in interpersonal communication is
instantaneous.
It is given in various forms – verbal and
nonverbal - including the following:
Interpersonal
Group communication
Communication in which one person communicates
with a group or an audience where the roles of
communicator and audience can constantly change.
There is usually a leader and each member of the
communication team has an opportunity to respond to
the leader.
Groups can be small or large.
Feedback is enhanced within small groups but limited
in large groups.
LEVELS OF COMMUNICATION
Mass communication
It is a society-wide communication sent to
large heterogeneous audiences most of whom
are not known to the communicator.
One person or institution communicates with
many through technology including:
television interviews; crime or other news in
the media; popular novels on the bookshelf;
radio announcements, etc.
Feedback is very minimal in mass
communication.
Internal/employee communication
At the mass communication level, we may consider all the tools
and channels available:
Radio - Newspapers
Television- New Media (internet)
Team mentions/rewards;
Newsletters, brochures, reporter and other internal publications of
the
organisation , etc.
COMMUNICATING AT DIFFERENT LEVELS AT
WORK
Diversity in organisations:
It is believed that people communicated
differently because of their culture, their gender,
etc. and how they have learned to perceive the
world.
Cultures differ in both their verbal and non verbal
communications. Even when people speak the
same language, interpreting voice intonation can
be problematic. In some cultures, the tones
changes depending on the context, such as home,
a social situation or work.
COMMUNICATION AND CULTURE cont’d