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  • Challenges Future Directions

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    This document discusses culture and challenges in studying culture. It begins by outlining topics to be covered, including what culture is, how cultures differ, whether personality frameworks apply across countries, and issues of multiculturalism. It then examines challenges like ethnocentrism and exaggerating cultural differences. Specific challenges mentioned are judging other cultures from one's own viewpoint, implying all people from the same country are identical, and outgroup homogeneity bias. The document concludes by considering future directions such as investigating relationships between personality and culture over time, how culture and personality impact one another, and studying culture changes at micro and macro levels.

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    Challenges Future Directions

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    This document discusses culture and challenges in studying culture. It begins by outlining topics to be covered, including what culture is, how cultures differ, whether personality frameworks apply across countries, and issues of multiculturalism. It then examines challenges like ethnocentrism and exaggerating cultural differences. Specific challenges mentioned are judging other cultures from one's own viewpoint, implying all people from the same country are identical, and outgroup homogeneity bias. The document concludes by considering future directions such as investigating relationships between personality and culture over time, how culture and personality impact one another, and studying culture changes at micro and macro levels.

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    3 views7 pages

    Challenges Future Directions

    Uploaded by

    dewni
    This document discusses culture and challenges in studying culture. It begins by outlining topics to be covered, including what culture is, how cultures differ, whether personality frameworks apply across countries, and issues of multiculturalism. It then examines challenges like ethnocentrism and exaggerating cultural differences. Specific challenges mentioned are judging other cultures from one's own viewpoint, implying all people from the same country are identical, and outgroup homogeneity bias. The document concludes by considering future directions such as investigating relationships between personality and culture over time, how culture and personality impact one another, and studying culture changes at micro and macro levels.

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    Download as PPTX, PDF, TXT or read online from Scribd
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    of 7

    Roadmap

    What is culture and why study it?

    How do culture differ?

    Do the Big Five exist in other countries?

    Multiculturalism

    Challenges & Future Directions


    Challenges

    Ethnocentrism Exaggerating Differences


    Challenges

    Ethnocentrism:
    Judging another culture from the point of view of your own
    Challenges Divisions of Culture are somewhat arbitrary
    Implies all people of the same country are the same

    “Canadians are hardy” …but some are total babies

    Reason 1: Trying to find differences

    Reason 2: Poor statistical validity (Effect size!)


    Exaggerating Differences
    Reason 3: Outgroup Homogeneity Bias
    People perceive more individual differences within their own culture,
    and everyone else looks the same

    What is a Californian like?


    Future Directions

    Personality Culture

    Within Culture Changes Causal Flow


    Future Directions Culture isn’t unchanged

    Increasing Individualism

    Within Culture Changes


    Increasing Extraversion
    (Western University Students)

    Corporate Culture Consultant


    Future Directions
    Essentially no research
    (It would be really really hard)

    Personality Culture Personality Culture


    Causal Flow people have impact

    Micro-level Macro-level

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