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WRITING A

COLUMN
Agenda
Definition

Purpose

Principles

Elements
Definition
Column writing is a form of journalism
where a writer expresses their opinions,
analysis, humor, personal experiences, or
observations about a specific topic in a
regular column in a newspaper, magazine,
or online publication.
Purpose
• To provide analysis and commentary on
current events or social issues;
• To offer advice or insights on a
particular topic or subject;
• To advocate for a particular viewpoint
or position on a controversial issue.
Purpose
• To entertain and engage readers
with interesting or thought-
provoking content; and
• To educate readers on a particular
subject or topic.
Principles
• Accuracy
• Fairness and Balance
• Transparency
• Accountability
Elements of a Good Column
• Strong Opening
• Engaging Style
• Clear Point of View
• Supportive Evidence
• Memorable Closing
Tips on Column Writing
• Stay Relevant
• Use Supportive Evidence
• Avoid Fallacies
• Read and Proofread
Column vs. Editorial
• Authorship
• Tone
• Focus
• Length
• Timing
QUESTION &
ANSWER

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