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Assessment - 1 Screencast

Case 2: Talabat
CE6108 - Business Communication
Class 001
What is the purpose of this screencast?

• To seek and apply for the job position as


social media officer in ‘Talabat’.
• To identify and explain the Shannon and
Weaver communication model, and the 7
elements.
• Discuss 3 types of noises and how they
affect the communication process of
‘Talabat’.
• Justify and give recommendations to
address on how to reduce the types of
noises.

2022 Introduction 2
2022 Application of model 3
Sender

2022 Application of model 4


Message

2022 Application of model 5


CHANNEL

2022 Application of model 6


Decoding

2022 Application of model 7


Receiver

20XX presentation title 8


Feedback

2022 Application of the model 9


Noise
3 types of noise in response to Talabat:

1. Technological
2. Knowledge-based
3. Attitude or Emotional

2022 Noises 10
Technological
noises

2022 Noises 11
Knowledge-based noise

2022 Noises 12
Emotional and Attitude noise

2022 Noises 13
Recommendations:

Talabat must engage with their IT


department and Facebook server
providers.

Talabat must upload their posts in


different languages.

Customer service must improve.

Advertisement management must


improve to showcase better quality.

2022 14

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