MUBASHER

GLOBAL
Mubasher Global Media Buying Report
From Jan till 10 Jun
 Sales Oriented Era

TABLE OF
Marketing Oriented Era
CONTENT

Customer Centric Era

 Mubasher Global
2,500 300

1,940 250
2,000
1,730
200
1,470
1,500

Messages
150
Cost

ADS GROWTH
994
1,000
100

500
292 300 50

0 0
2 2 2 2 2 2
2 02 2 02 2 02 2 02 2 02 2 02
1/ /2
/ 3/ 4/ 5/ 6/
1/ 1 1/ 1/ 1/ 1/

Months

Amount Spend Messages

 CONCLUSION

Ads in the first of the year cost per impression and per
message were very high.
In April, when the marketing manager Mr Ihab El Sherif,
Start editing the ads, ads results had increased and the
cost had decreased
In Jun, when the media buying start editing the ads, had
to get more results than the average compering in the first
quarter, and the cost gets decreased by more than 60%,
and we had to get more results more than the average
 THANK YOU

Eslam.abuelsoud@mubashermedia.com