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Standard Chartered Ideathon 2023

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Case Study
Case Study : ‘Technology as an enabler in meeting Financial Inclusion”

Problem Statement

The economic welfare and growth of a nation depends upon the accessibility of people to financial product and services. Efficiently
mobilizing their household saving and allocating them effectively to the growing credit requirement of the economy helps in sustainable
development of the nation.

In rural parts of ABC nation only 30% of population is included in the formal financial system and situation becomes more tough in
case of lower income group where only 20% of people form a part of financial development. While 41% of urban population and 34%
of lower income group is participating in the financial system, which is comparatively better than the rural population. There is a clear
need to boost financial inclusion programs especially in rural area.

Ask

As a Fintech start-up enthusiast, you see a business opportunity backed by robust Technology solutions to address the problem
statement. The idea should be sustainable (continuity and capability to scale) with primary focus on how technology can be
leveraged to extend financial services to the excluded section of the society.

a. Business & Technology Strategies

b. Operating Model
c. Revenue Model
d. KPI Framework

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Evaluation Criteria

• Innovative Ideas – 30% weightage

• Usage of Technology as business enabler – 40% weightage

• Practicality of the solution – 20% weightage

• Quality of Presentation – 10% weightage