NARANLALA COLLAGE OF COMMERCE &

MANAGEMENT
SUBMITTED BY : SUBMITTED TO :

12) Bopaliya Tiya                   Dr. Hetal D. Tandel

15) Chavda Trupti                       Asst. Professor
25) Kanjani Dev                      NLCCM ,  NAVSARI.
42) Patel Aayush
64) Rajput Ekta
82) Suvariya Mansi
 Topic
• Introduction 
• Definition
• Use of social media
• Types of social media
• Most use social media
app
• Impact of social
media on various
fields
       1. on business
       2. on Education 
       3. on youngster
 Social media platforms allow users to have conversations,
share information and create web content .

Social media plays a vital role in transforming people’s life

style .

People can easily connect with each other, friends, family.

INTRODUCTI
ON Social media can helps us to build your knowledge in your
profession and the thing in you are interested. 

Social media is useful in every fields like business,

education, shopping, fashion, beauty, health,
entertainment, political, etc.
DEFINATION
• Websites and applications that enable users to create and
share content or to participate in SOCIAL NETWORKING.
USES OF SOCIAL MEDIA
Social media platforms allow users to
have conversations, share information
& create web content.
People will use social media find
career opportunities, connect with
people across the globally.
Share their own thoughts, feelings and
insights online.
TYPES OF
SOCIAL MEDIA
There is normally 6 types of
social media including:
Social networking
Bookmarking
Social news
Media Sharing
Microblogging
Online forum sites
 Facebook
YouTube
MOST
USED WhatsApp
SOCIAL Instagram
MEDIA Twitter
SnapChat
Facebook  
  
   1) 2.74 Billion users
   2)  Facebook allows
users who sign-up for free
profiles, to connect with
friends, work colleagues
or people they don’t know
, online. 
3) Founded in 2004 by
Mark Zuckerberg.      
YouTube
1) 2.29 billion
users .
2) free video
sharing website that
makes it easy to
watch online videos.
3) Launched
in feb 14 , 2005.
WhatsApp
1) 2 billion users
2) Free cross
platform messaging
service.
Instagram
1) 1.22 billion
users
2) Free video and
photo sharing app,
also we can comment
and like posts shared
by others friends.
Twitter
       1) 
368 million
users     
    2) service for
friends, family and
coworkers to
communicate and
stay connected
through the
exchange of quick,
frequent messages.
Snapchat

    1)  363 million users

    2)  very popular
among teens, and
unlike with photos or
videos sent via text or
email , those sent on
snapchat disappear
seconds after they’re
viewed.
 Impact of social
media on Business
 Social media is an organization performance in
various way such as to accomplish business
objectives, increasing annual sales .
 Social media is the new buzz area in marketing
which helps the business to expand and to create
new connections internationally.
 Social media provide a communication platform that
facilities two-way communication.
 Organization  promotes their business by giving
advertisement on social media to attract customers .
Positive effect of social
media on business
Social media helps to better
understand their audience by their
likes and dislikes .
It helps business promotional
activities .
It helps to make new customers by
providing useful facilities.
Helps to enhance market insight
and stretch out beyond your rivals
with online networking .
 In business social media is not
risk free because  followers are
Negative free to post their opinion on
particular’s organization ,
effect of negative comment can lead thew
organization to failure .
social Large organization  have fallen
media on victim to the hackers .
It is time consuming, so need to
business assign person to always bolster
your pages and profile with
singnificant substance .  
 Impact of social
media on Education
As per survey of previous research 90%
of college & schools use social media .
Use for any time at any place (which
support internet ).
Purpose of the education social media
has been used as innovative way .
It should be used not only for
messaging or taxting but good use .
It is also important for students to do
some practical work instead of doing
paperwork . 
Enhancing a student knowledge.
Positive effect of social media on education

Enhances
Encourage online
academic Acquire new skills .
learning .
performance .

Familiarity with Enhances creativity

Quality education .
new technology . .
 Causes Distraction .

Negative Reduces self-learning .

effect of
social media
on education
Impact on health .

Privacy is not maintained .

 Impact of social media on youngster
Nowadays  social media has become a new set of
cool tool for involving young peoples .
Many young people’s day to day  life are woven by
the social media youngsters are in conversation and
communication with their friends and groups by
using different media and devices every day.
 in past years it was seen that youngsters are in
touch with only friend  and their groups .
 Nowadays  youngsters are in connect not only with
known friend but also unknown people through
social media, according to BBC newspaper research 
of 2013 they discuss that 67% facebook users are
 Positive effect of social media
on youngster
Social media  helps youngsters to stay
connected with each other .
Useful information can be exchanged over
social networking sites .
Social networking sites can allow teens to find
support online that may lack in traditional
relationships , especially for teens. 
In critical development period youngsters also
go for social sites for advice information .
Youngsters can look to social media for getting
the answers related to their career objectives . 
 Today it’s not clear that who the
“Strangers” are especially in the field of
Negative social media .
Kidnapping , murder, robbery can be
effect of easily done by sharing on social media.
social media There are many cases registered in police
on station where adults targets young
children and lure them into meeting
youngsters them .
Mostly youngsters waste lots of time on
social sites like chatting which also effects
their health .
Impact of social
media on society
As we all are know of social media
that has enormous impact on our
society.
Social networking sites render the
opportunity for people to
reconnect with their old friends ,
colleagues and mates .
It also helps people to make new
friends , share content , picture ,
audios , videos amongst them .
 Social media helps to meet people they may
not have outside social media forums .
Positive It also helps to beyond the geographical
boundaries .
effect of
It provide open opportunity for all writers
social media and bloggers to connect with their clients  .
on society Another positive effect of social networking
site is it unite people on a huge platforms for
achievement of specific goals .
 Negative effect of
social media on society
One of the negative  effect of social
media is that it make people addicted .
Social media can easily effect kids ,
reasons is people share photos , videos
on media the contain violence and
negative thing  which can effect the kids
or teenagers .
It also abuses the society  by invading
on people’s privacy .
Some people use their image or videos
in social sites that can encourage others
to use it false fully . 
THANK YOU