ORGANIZATION

AND MANAGEMENT
 Strong Financial Position
 Advance Machines
 Strong Customer Services

GIVEN:
 Strong Financial Position | INTERNAL
 Advance Machines | INTERNAL
 Strong Customer Services | EXTERNAL

INTERNAL VS. EXTERNAL

 Strong Financial Position | CONTROLLABLE
 Advance Machines |
 Strong Customer Services | CONTROLLABLE

CONTROLLABLE/
UNCONTROLLABLE
BASED ON YOUR LIST, WHY ARE
THESE CONSIDERED INTERNAL
OR EXTERNAL FACTORS?
STRONG FINANCIAL POSITION
ADVANCE MACHINES
STRONG CUSTOMER SERVICE
WHAT ARE THE CHARACTERISTIC OF
THESE FACTORS THAT MAKE IT
CONTROLLABLE OR
UNCONTROLLABLE?
STRONG FINANCIAL POSITION
ADVANCE MACHINES
STRONG CUSTOMER SERVICE
WHY DO YOU THINK WE NEED TO
DETERMINE THE
CONTROLLABLE OR
UNCONTROLLABLE FACTORS?
 It enables businesses to create significant strategies and plans of
action while reducing risks and seizing opportunities that present
themselves. Additionally, scanning enables a business to
distinguish between the two because that one organization views
as an opportunity may actually be a threat to another.

HOW CAN ENVIRONMENTAL

SCANNING IDENTIFY THE LIMITS
OF WHAT A FIRM CAN ACHIEVE?