Group# 5

Group Members:
Ayesha Muhammad Usman
Muhammad Azlan Tehseen
Maham Fatima
Ali Sarfaraz
Shayan Faisal
 Overview of the Company
• A joint venture between Fatima Group and Arif Habib Group
• Three plants located in Multan, Sheikhapura, and Sadiqabad
• The company produces three main types of fertilizers, namely urea,
calcium ammonium nitrate (CAN), and nitro phosphate (NP).
 PESTEL ANALYSIS

P E S
Political Economic Social

• Uncertain regulations • 20% contribution to GDP social• Rising demand for crops
• gas shortage and subsidies • MoUs with CMEC and SAC • Largest supply system
• • Inflation and currency • Preference for Organic
Supertax
• devaluation Farming with no fertilizers
• Kisan Package and Card
• High cost prices • Diversify products
• Opportunity from growing Textile Industry
 PESTEL ANALYSIS

T E L
technological environmental legal

• productivity • greenhouse gas emissions • c​ hild labor

• reduce costs • water consumption and • quality control
• conserve resources discharge • pollution control
• increase sales • energy use • social protection
• waste management, .
 Macroeconomic Factors

Inflation Economic Exchange Climate

Growth Rate Change
 Microeconomic Factors
Competitors Government
Policies

Engro Fertilizers Limited Initial Tax Depreciation

Fauji Fertilizer Company Allowance
Dawood Hercules Fertilizers Subsidies
Elaborate on what
you want to discuss.
Financial Performance
Financial Performance
Financial Performance
Financial Performance
Recommendations
Recommendations for the company
1. Equal treatment toward consumers
2. Investment in R&D
3. Strengthened supply chain management
4. Enhanced collaboration with the government
5. Maintaining price trends

Recommendations for industry

1. Employing qualified professionals
2. Consideration for National Food Security
3. Eco-Friendly production of fertilizers
Thank you