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Purp 2
Purp 2
Purp 2
INFORMATION
DISSEMINATE
Advice Now says that the key to the effective distribution of information is the
proper matching of the medium to the message. Always adopt a method that will
work for your intended audience. That’s why traditional media must be used in
some circumstances, even though it is slower than outlets on the internet. Many
senior citizens, for example, only use the internet for certain functions, if at all.
Therefore, if your audience is seniors, you may need to use traditional outlets such
as radio, television, and even print newspapers. Sometimes other means of hard
copy, such as brochures, are appropriate as giveaways where the targeted audience
can read the information at a later date.
Mass Media is the Most Trusted
Because of the prevalence of internet outlets, mass media is
often overlooked as a way to disseminate information. However,
for many situations, such as weather alerts, emergencies and
such, television, and radio broadcasts provide the most effective
means of communication. Mass communications, in particular,
have a high degree of trust. As many as 90 percent of people get
their information from mass media and indicate that they trust
these sources the most. Even though most stories won’t be
broadcast on national television, local media outlets are
considered a viable route for disseminating crucial information.
Methods in Disseminating
Information should be disseminated
properly and accurately. Exact and
sufficient information is only the
things to be provided to the proper
authority or person.
Information Dissemination
should be fact and detailed
information when it is
distributed to the public.
We can also disseminate
information through essays,
academic papers, and research in
a proper manner.
To Persuade
It is pushing across an idea and convincing people
or readers to support the idea that you want to
convey.
Ex.
Tv Commercials
Advertisements
Billboards
Effective Persuasive Communication
Know Your Audience - Effective persuasive
communication addresses the audience's needs,
values and desires.