STO Peoples Choice Super Market

Maaya Afeef (S2000821)

Anoof Ahmed (S2100578)
Hanan Hameed (S1501648)
Aishath Shana (S1900698)
Sanfa Shahawath (S2001355)
 

Introduction to Business Management 1

 Contents

• Introduction
• Analysis of the company
 Activity level
 Strategic level
 Organizational level
 Environmental level
• Evaluation & Discussion
• Recommendations
• Conclusion
2
Introduction
• Established in 1964
• Vision “Enriching lives through expansion
and accessibility”
• Mission “Lead through expansion of existing
businesses, diversification, exploring new
possibilities and entering into new ventures”
• STO People’s Choice Supermarket was
established in 1961.

3
 Analysis of the Company

Activity Level
• Innovation
• Marketing
• Human Resource Management
• Finance & Accounting

4
 Analysis of the Company (Cont.…)

Strategic Level

• Motto of STO People’s Choice

Supermarket is “STRIVE TO SERVE YOU
BETTER”
• Current strategy is to expand into a
hypermarket and increase the number
of outlets in greater Male’ region.
• Strategic plans are reviewed quarterly
5
 Analysis of the Company (Cont.…)

Organizational Level
• Company has a
hierarchical structure.
• Company has a Board of
directors under which the
senior management runs
the operational activities.

6
 Analysis of the Company (Cont.…)

Environmental Level
• Political
• Economical
• Social
• Technological
• Legal
• Environmental

7
 Evaluation & Discussion

• STO follows this process when

outlining their objectives
• STO People’s Choice Supermarket has a
centralized, hierarchical structure

8
 Recommendations

• Changing to a market-oriented culture.

• Reducing approval levels for strategies
and policies.
• Opening a super store in Male’ area.

9
 Conclusion

• In STO people’s Choice supermarket all

the functions work together so the
daily operations and long tern goals
can be achieved.
• Having a hierarchical structure ensures
smooth operation and decision
making.

10
Thank you

11