Resource Mobilization

By
Kampumure Joseph
Consultant-UMI
E-mail: kampumure@gmail.com
Tel: +256-782-86381

JKampumure-UMI 1
Session objectives

By the end of the session, participants should be able

to;
• Discuss the principles of an Effective Resource
Mobilization.
• Identify factors to consider when designing a
resource mobilization strategy for an entity.

JKampumure-UMI 2
What is a resource?
• An economic or productive factor required to
accomplish an activity, or achieve desired outcome.
Examples:
Basic resources are land, labor, and capital;
Other resources include energy, entrepreneurship,
information, expertise, management, good will and
time.
JKampumure-UMI 3
Meaning of resource Mobilization

• Resource Mobilization is the art of getting

people to give us what we want, when we want
it and for an identified charitable/development
purpose.

JKampumure-UMI 4
Question 1
Why is it important for an organisation to
carry out resource Mobilization?

JKampumure-UMI 5
Question 2
What are the probable sources of
resources (e.g. for a project)?

JKampumure-UMI 6
Question 3

Why do persons give their resources?

JKampumure-UMI 7
Principles Of Resource Mobilization
1. Build Relations
2. Communicate the need
3. People give to people
4. Cherish Existing Donors
5. You get what you ask for
6. Make giving easy
7. Creativity and innovation
8. Say thank you!
9. Accountability and Reporting back.
JKampumure-UMI 8
Strategy
In Designing an appropriate strategy for resource
mobilization, one should consider;
•The mandate of the entity/The legal framework in the
country.
•The available competences-inside &outside.
•The political landscape.
•The economic conditions.
•The probable beneficiaries, etc.
JKampumure-UMI 9
The End

JKampumure-UMI 10