Professional Documents
Culture Documents
Chapter 4
Chapter 4
Chapter 4
Modes of Entering
CHAPTER-4
MODES OF ENTERING
International Business
Himalaya Publishing House P. Subba Rao
Chapter 4
Modes of Entering
International Business
Himalaya Publishing House P. Subba Rao
Chapter 4
Modes of Entering
Modes of Entry
I. EXPORTING
1. Indirect Exports
2. Direct Exports
3. Intra-corporate Transfers
II. LICENSING
4. International Licensing
III. FRANCHISING
5. International Franchising
IV. SPECAL MODES
6. Contract Manufacturing
7. Business Process Outsourcing
8. Management Contracts
9. Turnkey Projects
V. FOREIGN DIRECT INVESTMENT WITHOUT ALLIANCES
10. Green Field Strategy
VI. FOREIGN DIRECT INVESTMENT WITH ALLIANCES
11. Mergers and Acquisitions
12. Joint Ventures
International Business
Himalaya Publishing House P. Subba Rao