Professional Documents
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Topic - Managing Sales Information
Topic - Managing Sales Information
Topic - Managing Sales Information
INFORMATION
PRESENTED BY – PRIYANSHI
BEGANI
INTRODUCTION
Sales are the amount of merchandise and products sold by a company
during a specific time period and are the main revenue-making unit in
any firm. A sales team works together to create sales, boost profitability,
and build and maintain connections with customers for customer
retention and brand loyalty which makes it an essential part of a
business.
The sales team bridges the gap between potential customers’ demands
and the products/services offered by the organization. A good sales team
enables you to obtain qualified leads and clients who add value to your
business. As a result, if the company has good sales, the overall growth
of the company increases. Thus, the importance of the sales department
in a business cannot be ignored.
SALES MANAGEMENT
Sales management is the process of developing a sales
force , coordinating sales operation and implementing
sales techniques that allow a business to consistently hit
and even surpass, its sales targets.
With the help of the right data and the analysis, sales managers
can identify the factors contributing to sales and identify the
areas for future development and much more.