MUSIC

By Kristen and Angie

INTRO
• Every country has their signature style of
music.
e.g. in India, a droning singular bass note is
commonly featured in songs.
• As time has passed, and globalization has
increased, these signature styles have
merged! (e.g. diffusion, adaption, adoption)
Diffusion
• Globalization promotes the world music
commerce and enhances the cultural
communication; however, mainstream pop
culture replaces the traditional music and
commercialized the pop music which leads to
a result that the quality of the music is
decreasing.
• E.g. jazz started in the US as a blend of African
and European musical traditions. Now, it's
enjoyed across the globe, taking on many
different variations within the genre.
• e.g. jazz riffs present in pop, rock and more.
Adoption
• There is adoption of music from differing cultures shifting
to mainstream music. As these pieces of music become
further publicized and shared from cultures away from
where they originated, adaption and diffusion will take
occur.
• For example, Korean Pop music (KPOP), Bollywood music,
American Country music
• Tina Turner's song "Nutbush City Limits" Made by Tina
as a song about her home town and now Australia has
widely adopted it as a song to dance the Nutbush to.
Adaption
• E.g. SIA: Never give up (from the movie
Lion)  has Indian sounding tones/
melodies/ riffs
• E.g. Despacito (feat. Justin Bieber) 
Spanish and English combos!
• Any Camilla Cabello song (Bam Bam feat. Ed
Sheeran)
Pros and Cons
Pros:
- Appreciating different sound of cultures across the globe
- Creates unlimited melodies, gathered from signature features of any
country’s music. (i.e. lots of musicality and creativity)
Cons:
- As mainstream pop takes over the world, whilst having many
opportunities to be musically creative, everything now sounds the
same!
- Loss of more traditionally sounding songs.