Presentation about

TOKOPEDIA

N ame : N urhalisa M
Student ID N umber :
222174

Informatics Engineering
Dipa University of Makassar
 HISTORY

Toko is Indonesian for "shop", and is the first half of the portmanteau of
the company's name, concatenated with "encyclopedia".The choice of this
designation is to reflect their objective of becoming an all-encompassing
marketplace for Indonesians.Tokopedia has since expanded its business
to cover the fintech, payments, logistics, and retail sectors
FOU N DE
. R
W illiam Tanuwijaya born 11 N ovember 1981
is an Indonesian entrepreneur. He is the co-
founder of Tokopedia, an Indonesian
technology company with a leading e-
Commerce business. Tanuwijaya represents
Indonesia as Young Global Leader at World
Economic Forum. In 2019, he received
Satyalancana Wira Karya or Medal of Honor
from the President of Republic of Indonesia
for his contribution to Indonesia's technology
and economic growth.
William Tanuwijaya
ORGANIZATIONAL STRUCTURE

President director
WILLIAM TANUWIJAYA

Director Chief of Staff

Chief Finance Officer Chief of HRD
LEONTINUS ALPHA MELISSA SISKA
PATRICK CAO PRAMESTY TYAS
EDISON JUMINTO

Q uality costume
IT Desig Financ Legal HRD Content Marketing
n e r
Control service
Products and services

Tokopedia provides a customer-to-customer (C2C) platform that is

free to use for merchants and buyers. Brands operating on a
business-to-customer (B2C) basis have the option to set up verified,

official stores on the platform too. Products listed on Tokopedia

-
vary widely across at least 25 categories, ranging from food and
beverages to beauty and fashion products, and moretr
 STRENGTHS &

There are many free shipping promos and discounts available

from the Tokopedia application that has been provided.
There are many items that are relatively cheap.
There are various payment methods available.

WEAKNESSES

Less instructions on how to buy.

Unable to send photos or links to buyers and sellers.
Not optimal in terms of management features in
stock items.
Tha nk Yo u!