We, the FinFortune Financial Services Private Limited are a startup

company to distribute banking and investment products. With our

state-of-the-art IT systems and digitally enabled robust distribution
network that cuts across all the financial verticals, we are set to develop
our niche market. Our dynamic teams of experts from both sales and
service are committed to ensure a smooth, transparent & delightful
customer experience with the right mix of technology and the
irreplaceable human touch.

Our expertise and experience acquired over the years with the support of
digital technology and a strong sense of social commitment motivated us
to establish this futuristic FinTech Company that can cater to the financial
needs of all and help them attain financial freedom
FINFORTUNE VISION
To guide and accelerate our customers’ financial goals
FINFORTUNE MISSION
 Provide an agile one stop shop for all segments of customers catering
to all types of financial services such as availing credit responsibly as
well as delivering superior & varied investment services.

 On-board customers seamlessly using virtual engagement tools to

understand their needs and respond speedily and efficiently in line
with the uptake of digital technology

 Build a highly professional sales team that is committed to the

customer thereby winning trust and establishing long term
relationship for the company.
IVA Insurance Broking Private Limited is an insurance broking company
dealing with a range of Risk Management services. An IT enabled platform
will constitute a one stop shop for all insurance requirements. The
platform enables speedy and informed decision-making . A well-trained
sales & service professional team helps to customize solutions drawing
from various insurance companies to suit your needs. The team also
ensures that the customer gets a price advantage with no compromise on
their long-term risk anagement needs.

Insurance Penetration in our country stood at 2.74% in Life Insurance* and

0.97% in General Insurance*, which clearly indicates that there is huge
need for professional Risk Management consultants who can provide in-
depth awareness, need analysis and impeccable service to build customer
trust. We aim to bridge this gap and provide our customers including
business houses the necessary RIGHT advice by negotiating the best rates
while being insurer neutral.
IVA VISION
To keep our customers fully covered in their pursuit of
financial wellbeing
IVA MISSION
 Deliver exemplary service seamlessly across a range of touchpoints
such as face to face meeting, portal, mobile application, video
conferencing, telemarketing & traditional branch offices.

 Decipher the insurance jargons for the customer and help them to
arrive at informed decisions.

 To offer one stop shop to the customer through online and offline
channels in addressing their Risk Management, Insurance & Claims
consulting needs by representing them in the letter & spirit of IRDA
regulations.

 Leverage online (web and mobile) medium, and point of sales (PoS) to
target untapped segments and lines of business in order to enhance
significance and penetration at large.
Our FinCover App and the platform helps the users to take an informed
decision on the product they want to purchase by suggesting to them the
best value proposition available in the market on a real-time basis.

The FinCover application and website will provide a one -window market
view of all our offerings under both our companies viz FinFortune Financial
Services Private Limited & IVA Insurance Broking Private Limited. You will
be amazed by the ease of navigation, customized information encouraging
independent decision making and the tap-to-transact tools that are
available for both buying and servicing needs.

Our IT enabled services involve simple design, easy navigation, interactive

platform, accessible anywhere anytime, easy on-boarding with efficient
back-end support team for query resolution and automated and
interactive services including videos and guides.
FINFORTUNE-IVA Product-Line

1
Insurance Products

2
Loans and Deposits

3
Mutual Funds

4 National Pension Scheme

5
Credit Cards

6
Other financial services
PROPRIETARY FEATURES
Our USP and differentiators are the unique proprietary
digital tools viz the Lead Management System, the Video
Kiosks and the Virtual Training.
THE LEAD MANAGEMENT SYSTEM
 Manages the sales and services life cycle

 Creates, pre-qualifies, prioritizes leads for better conversion.

 Functions as a CRM system through customer engagement for cross-sell,

up-sell and renewal reminders.

 Maintains data in a central server accessible by all sales channels and in

accordance with the approved marketing plan.

 Includes various lead follow-up mechanisms like SMS/push message/email

reminders to sales team to keep track of a lead life cycle ensuring that every
opportunity is capitalized and followed through meticulously.

 Facilitates sales activity monitoring, KYC verification on the flow and analysis
for managerial intervention.

 Functions as the real time dashboard

 Provides decision-making and forecasting support.

 Customizes MIS with clear view of income from all sources including on-going
rewards programme.

 Provides alerts and notifications

 Enables geo Location tagging & phone hook-in features helping to monitor,
track & measure employee performance and productivity.
VIDEO KIOSKS
 Provides single touch face to face video calling system

 Allows sales team to obtain remote support of domain experts in sales

and services

 Enables customer verification

 Enables improved customer experience

 Maintain consistent standards of professionalism, avoid mis-selling,

expand service offerings thereby creating opportunities of cross-sell
and up-sell leading to increased productivity of our sales team

 Provide support to facilitate contactless transactions and Online KYC

process for Mutual funds and other investments.
VIRTUAL TRAINING
 Standardized curricular training for distributors on the relevant
products and related compliances

 Regular and ongoing training with customized and updated training

modules

 Interactive and multimedia format with content ranging from product

proposition, illustrations, customer stories and videos to ensure
targeted interaction

 Interoperability and any-time access from multiple devices to read,

listen and view content based on preference
DISTRIBUTION MODELS
Four key distribution models

FinTech and InsurTech are the current trends in technology-based

distribution and services domain. It is also noted the attraction of human
touch in understanding the complex products like life insurance, health
insurance, Mutual funds, Equity investments and other financial products
may continue to remain for some more time and the technology will be
used to purchase vanilla products like Term insurance, Motor insurance,
Systematic investment planning etc. It is thus that our sales models are
driven by 4 state of the art distribution verticals namely Direct to Market,
Virtual Sales, Digital Marketing and Corporate Sales, which would cater to
entire cross section of the society.
DIRECT TO MARKET
Direct to Market is the prominent Sales Model (Retail) to get into the
society with face to face distributors who will be empowered to provide
tech assisted comprehensive goal based financial planning at the ground
level. This is a Feet-On-Street Model that will include physical offices at
Chennai, Trivandrum, Pune, Coimbatore, Calicut, Ahmedabad, Jodhpur,
Jabalpur etc. with facility to provide support for servicing, claims
processing and various other value-added services. Each Location will
house both our companies separately thereby ensuring brand visibility and
dedicated personnel with necessary expertise to service customers
diligently.
VIRTUAL SALES OFFICES
Taking advantage of the demography by capitalizing on a rewarding
advisory career in financial services being offered by both our companies
in the comfort of their homes through the technology intervention is the
basis for this channel through which we also seek to overcome
geographical barriers and enhance reach throughout the states of Tamil
Nadu, Kerala, Maharashtra, Gujarat & Rajasthan. The technology as well as
training including telescopic customer support shall guide the sales teams
on day to day basis.
DIGITAL MARKETING
Customers are changing fast and demanding more choices at a more rapid
pace at lower costs. This need to stay relevant has led us to develop our
following value-added propositions which can be summarized as our
digital marketing strategy/ channel

Personalized & well-informed interaction : Simple to understand products

on a real-time basis with facility to seek customized comparisons to take
informed decision.

Paperless Environment : Provide seamless processes and simple one stop

solutions with access to all our partner portals to meet customer needs
including end-to-end straight through processing and a delightful customer
experience.

Social integration : With increased adoption of digital and social media we

have set up a well-trained, multi lingual, certified & compliant call center
and digital marketing team at Chennai who will harness the significant
potential for both lead generation as well as continuous engagement with
customer.
CORPORATE SALES
We understand that market is not only about individuals but is also about
small and big business houses. With a wide range of product offerings, we
have set up a specialized force of well-trained, experienced team of
professionals who are well qualified to understand client’s business and
risk management philosophy and accordingly provide risk management
and insurance consulting for commercial lines of business. Each state shall
have at least two senior team members. In addition, this team shall
conduct activities such as work-site marketing, organizing camps among
others to target retail as well as group of customers.

Insurance Broking is a preferred channel for corporates : Broking is not

only the most preferred source of information for insurance-related needs,
but also the preferred channel for commercial lines of business, and group
health lines. Through this channel we shall look out for opportunities of
financial inclusion of underserved segments across rural and semi-urban
markets including the needs of small and medium business clients.
MUTUAL FUND DISTRIBUTION

 Primary focus on building MF AUM with in-house consultants, Sub

brokers and Channel partners.
 AUM of 5 Crs in the 1st year and increase fourfold through the
subsequent years through online and offline sales
 Retail SIP focus
 Build and consolidate the online digital sales model for effective
volume take off and smooth business transition along with adequate
scale up possibility.
 Train the trainers in the organization and build a virtual training tool
for distributors and partners on the domain and products that would
enable great sales opportunities
 To empower our team with immense knowledge that we become the
most knowledgeable organization among our peer group.
 Provide tools to partners in order to manage their businesses and
customers portfolios.
 SALES PROJECTION

Year – 2021 (Amount in Crs) Year – 2022 (Amount in Crs)

TEAMS
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4

LUMPSUM

TEAM - MF 0.50 0.50 0.50 1.50 1.50 1.50 1.50 1.50

OTHERS - CP/LT/PFP 0.30 0.50 0.50 1.50 1.00 1.00 1.00 1.00
CUMULATIVE 0.80 1.80 2.80 5.80 8.30 10.80 13.30 15.80

SIP New Business ( in Lacs)

TEAM - MF 1.00 1.00 1.00 1.00 1.00 1.00 1.00 1.00

OTHERS - CP/LT/PFP 0.50 0.50 0.50 0.50 0.50 0.50 0.50 0.50
CUMULATIVE 1.50 3.00 4.50 6.00 7.50 9.00 10.50 12.00
DISTRIBUTION NETWORK PLAN KERALA

POS/ Freelancers Deployment 2023

751 - 1000

501 - 750

301 - 500

201 - 300

101 - 200

10 - 100
DISTRIBUTION NETWORK PLAN TAMILNADU

POS/ Freelancers Deployment 2023

751 - 1000

501 - 750

301 - 500

201 - 300

101 - 200

1 - 100

0-0
EXPANSION PLAN 2023

Second Phase

First Phase

Touch Market
CONTACT INFORMATION

First Floor, Nimmathi Nivasam, No.7,

West Sivan Koil Street, Vadapalani, Chennai 600 026.

writetofincover@fincover.com

www.fincover.com

+91 7305797973, +91 7305797974

LEGAL DISCLAIMER
This presentation contains forward-looking statements, including, but not
limited to, statements regarding the technology and distribution network
build-up of FinFortune Financial Services Private Limited, IVA Insurance Broking
Private Limited. Company expansion plan involves risks, uncertainties,
assumptions and other factors which, if they do not materialize or prove correct,
could cause results to differ. All statements, other than statements of historical
fact, are statements that could be deemed forward-looking statements. The
forward-looking statements included in this presentation represent our views as
of the date of this presentation. IVA Insurance Broking Private Limited has
submitted its application for grant of certificate of registration from the IRDAI. All
statements related to IVA Insurance Broking are subject to grant of the COR by
the Authority.

This document is the property of Finfortune Financial Services Private Limited

and IVA Insurance Broking Private Limited. Its reproduction in any form and/or
transmission and/or publication on any social media platform without the
express permission of the directors of the companies shall be considered as
violation of relevant provisions of the Information Technology Act (2008).
THANK
FOR YOUR TIME
YOU